470: This NYC Native Runs a Luxury Fragrance Boutique Out Of Her Harlem Brownstone REWIND

This week in the guest chair we have ​Kimberly Waters, founder of Modern Urban Sensory Experiences, or MUSE​, a luxury boutique fragrance house based in Harlem, NY. When Kimberly realized her role in corporate America was not providing her room to grow into her potential, she launched MUSE out of the parlor floor of a friend’s brownstone on Convent Ave in Harlem and has been growing ever since.​

In this episode Kimberly shares:

• Why tapping into her community of mentors and entrepreneurs was the right direction
• How she has self-funded her business since 2017 with no outside capital
• How she has partnered with hard-to-find global brands, become a sought-after destination for emerging brands

Highlights Include:

00:00 Intro

05:50 Challenges in corporate America

9:00 Small-scale beginnings

22:46 Self-financing her side hustle

28:03 The unique customer experience

35:26 Revenue streams

39:18 Target audience and marketing

51:13 Tips for entrepreneurs

Check out episode 470 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube

Links mentioned in this episode

• Kimberly’s Website: https://www.museexperiences.com/
• Kimberly’s Instagram: https://www.instagram.com/muse_experiences/
• By Killian: https://www.bykilian.com/
• Myleik Teele’s SHP Episode: https://www.youtube.com/watch?v=FtJgMJXpUPY

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Guest Social Media Info

• Kimberly’s Website: https://www.museexperiences.com/
• Kimberly’s Instagram: https://www.instagram.com/muse_experiences/

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