44. Espresso Shot: When’s the Right Time to Start a Podcast for Your Personal Brand?

A podcast can be the perfect way to grow your personal brand, but only if you’re starting at the right time. In this quick-hit Espresso Shot episode, I’m sharing what that timing actually looks like and how to know when you’re truly ready to launch.

Spoiler: it’s not about having a massive audience, perfect branding, or 52 episode ideas. It’s about clarity—on who you're talking to, what you're saying, and how you're serving.

We’ll dive into:

• Why podcasting is a powerful tool for personal brand growth

• The key signs you’re actually ready to start a podcast

• What makes a podcast bingeable (and why that matters for sales)

• The 3 questions I ask every client before they launch

• How a limited series podcast can save you time, build trust, and support your offers

• The behind-the-scenes strategy behind my Espresso Series offer https://www.espressopodcastproduction.com/espresso-series

Whether you’re still dreaming of launching or you’re ready to finally hit “record,” this episode will help you decide what’s next—and why your voice deserves to be heard.

Connect with me, Hayleigh Hayhurst:

Apply to work with us: https://hello.dubsado.com/public/form/view/6521a4cc8fdeed003a859a44

Steal my Podcast Launch Checklist for free: ⁠https://www.espressopodcastproduction.com/⁠checklist⁠

Website: ⁠https://www.espressopodcastproduction.com/⁠

Instagram: ⁠https://www.instagram.com/espressopodcastproduction/⁠

YouTube: ⁠https://www.youtube.com/@EspressoPodcastProduction⁠

My favorite podcast tool, Descript: https://www.descript.com/?lmref=KkInCQ

Produced by Espresso Podcast Production: ⁠https://www.espressopodcastproduction.com/