416: How Unity Built a Winning Destination with Jeff Williams

When cities, sports, and tourism leaders align, powerful things happen. In this episode, Adam Stoker talks with former Arlington mayor and The Unity Blueprint author Jeff Williams about how unity helped turn Arlington into a thriving sports and tourism destination, and what DMOs and city leaders can learn about building momentum, creating jobs, and using tourism to strengthen communities. Subscribe to our ⁠⁠⁠⁠newsletter⁠⁠⁠⁠! The ⁠⁠⁠⁠Destination Marketing Podcast⁠⁠⁠⁠ is a part of the ⁠⁠⁠⁠Destination Marketing Podcast Network⁠⁠⁠⁠. It is hosted by Adam Stoker and produced by Brand Revolt. If you are interested in any of Brand Revolt’s services, please email ⁠⁠⁠⁠[e-mail]⁠⁠⁠⁠ or visit ⁠⁠⁠⁠www.thebrandrevolt.com⁠⁠⁠⁠. To learn more about the Destination Marketing Podcast network and to listen to our other shows, please visit ⁠⁠⁠⁠www.thedmpn.com⁠⁠⁠⁠. If you are interested in joining the network, please email ⁠⁠⁠⁠[e-mail]⁠⁠⁠⁠.