40. Piggy Banks & Porsche: Lene Allen on Money, Community, and Building a Brand That Lasts

Meet Lene Allen, founder and CEO of Laudt Creative, a brand strategist and community builder whose work spans luxury automotive, startup launches, and women-led events that actually move the needle. In this episode, Lene shares how she blended artistry with business, why community is a long-game growth strategy, and how she went from “late to investing” to setting her family up with index funds, 529s, and a freedom-focused money plan.

You’ll hear:

• How Lene turned a creative calling into a profitable agency
• Lessons from Porsche and Bentley on building die-hard community
• Practical money moves for late starters: index funds, 529s, and avoiding the “cash sitting” mistake
• Credit as a wealth tool, including the authorized-user credit score boost
• Why childcare, help at home, and massages can be smart “ROI” splurges
• Teaching kids entrepreneurship with Piggy Bank Explorers
• Defining success as freedom, not just more income

If you’ve ever wondered how to marry creativity, family, and financial independence without losing your soul or your Saturdays, this one’s for you.

Connect with LeneLinkedIn: https://www.linkedin.com/in/lenestaertzel/
Instagram: https://www.instagram.com/laudtcreative/
Order Piggy Bank Explorers: https://a.co/d/6VRQ7l5

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