393. AMMA — Why Simplicity Is a Superpower in Law Firms

What if doing more is the very reason your firm isn’t growing? In this episode of The Game Changing Attorney Podcast, Michael and Jessica Mogill answer law firm owners’ toughest questions — from why growth efforts aren’t paying off, to why adding more people doesn’t always solve capacity problems, to how firms can avoid drowning in their own processes. Along the way, Michael shares how a new gardening hobby surprisingly mirrors the discipline it takes to build and scale a thriving practice. Here’s what you’ll learn: Why spreading your attention across too many initiatives will slow your progress — and how to concentrate resources for real growth The trap of “throwing bodies at problems” and how to use data-driven capacity planning instead of guesswork How successful firms simplify processes to maintain quality without getting buried in bureaucracy If you want your firm to grow, it’s time to cut the noise and double down on what matters. ---- Show Notes: 02:12 – Michael’s new gardening hobby and what it reveals about balance and focus 07:50 – Why spreading resources too thin stalls growth 09:36 – The gardening lesson that proves focus beats diversification 10:58 – Why every marketing channel works — and what really determines success 13:47 – The trap of “throwing bodies at problems” and why capacity must be data-driven 17:18 – Hiring without clarity: why adding people often increases complexity 18:48 – How firms unintentionally create bureaucracy as they grow 20:23 – The power of auditing processes and running a “stop doing” list ---- Links & Resources: The Three-Body Problem (Netflix) The Three-Body Problem book series by Cixin Liu Garden with a Y (Indoor hydroponic gardening system) ---- Do you love this podcast and want to see more game changing content? Subscribe to our YouTube channel. ---- Past guests on The Game Changing Attorney Podcast include David Goggins, John Morgan, Alex Hormozi, Randi McGinn, Kim Scott, Chris Voss, Kevin O’Leary, Laura Wasser, John Maxwell, Mark Lanier, Robert Greene, and many more. ---- If you enjoyed this episode, you may also like: 387. AMMA — Stop Cleaning Up Their Mess: The Secret to a Self-Sufficient Team 382. What It Takes to Build a $100M Legal Business 375. AMMA — Stop Being The Bottleneck: Lead Your Firm Without Being Needed