38. Having the Guts to Go For It, with Brittany Lo, CEO, Beia Beauty

What does it take to turn down a full-time offer at one of the biggest beauty brands right out of college to start your own thing? This week, host Lauren Douglass sits down with Brittany Lo, founder and CEO of Beia Beauty and Beautini, a clean beauty brand creating lifestyle skincare that keeps you clean and confident throughout the day. Brittany gets honest about what it takes to build a beauty brand at 22, how her first company became the stepping stone to building the brand she'd dreamed about since second grade, and why passion that keeps you up at night matters more than confidence. We talk about why being naive can be a blessing, learning to hear "no" over and over again, and why overnight success stories on TikTok don't show you the real work. If you've ever had an idea you can't stop thinking about but don't know where to start, this conversation will remind you that sometimes you have to be a little crazy and figure it out as you go.