346. Why Dallas sold half her studio - then bought it back
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346. Why Dallas sold half her studio - then bought it back
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Dallas Noerdlinger (Core Pilates, Oklahoma City) shares why she sold 50% of her studio during pregnancy, what changed in the business and culture, and how she bought it back.
We talk boutique vs franchise positioning, keeping instructors happy, managing owner overwhelm, and the “unlimited membership” + waitlist problem—plus practical fixes for capacity, pricing, and schedule structure.
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