323. Luxury Design Doesn't Have to Mean Luxury Budgets
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In this episode, I sit down with Sarah St. Amand to talk about how she's built a design business that serves different types of clients without discounting her expertise or compromising her brand.
We talk about smaller design packages, profitability, client communication, team structure, and why designers need to stop equating beautiful work with business success.
If you've ever wondered how to stay true to your aesthetic while still building a profitable, sustainable business, this episode is for you.
In this episode, we cover:
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Serving different client budget levels without diluting a luxury brand
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Offering smaller design packages with strong boundaries
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Why profitability has to be part of every design decision
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How to communicate clearly with clients from the start
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The role of team and operations in supporting growth
Connect with Sarah:
Instagram: @sarahstamandinteriordesign
Website: stamanddesign.com
Episode Resources:
- Learn more about Designers Room: A new coaching experience for interior designers: https://rebeccahay.com/waitlist
- Episode 34: How to serve your luxury clients with Sarah St. Amand