32: A Dentist's Guide to Online Reputation Mastery

In today's digital world, your dental practice is not just what patients experience in the

chair; it's what they see online before they even pick up the phone. I've

learned that a staggering 77% of potential patients check your online reviews

before even considering booking an appointment. That means your online presence

can either be your greatest asset or your biggest liability. In this episode, I

want to pull back the curtain and share the exact strategies I've used to build

a thriving practice by mastering my online reputation.

Why Your Online Reputation is Your Most Valuable Asset

For years, I’ve seen firsthand how platforms like Google, Facebook, and even Instagram can

build or bankrupt a business. A steady stream of positive reviews is the

lifeblood of a modern practice. It builds immediate trust and social proof,

telling potential patients that they are in safe hands. But how do you

consistently generate that positive feedback without overwhelming your staff or

your patients? I'll walk you through the simple, automated system I implemented

that has generated thousands of 5-star reviews for my practice.

My Blueprint for a 5-Star Online Presence

Building a powerful online presence goes beyond just reviews. It's about creating an

authentic and engaging digital version of your practice. I believe in a

multi-faceted approach, and in this episode, I'll break down my core

strategies, including:

• The Automated Review System: Learn about the specific tool I use to automatically

text patients for reviews, making the process seamless and incredibly

effective.

• The Authentic Website: I'll explain why your website needs to be more than a

digital brochure. I'll discuss detailed case studies with before-and-after

photos, and genuine patient video testimonials to build deep, lasting trust.

• Engaging Social Media Content: Discover how my team and I create simple, original

content and case highlights to engage our community and stay top of mind.

If you're ready to stop worrying about your online reputation and start making it work for

you, then this episode is your guide. I'm sharing everything I've learned so you can

build a stronger, more resilient practice that attracts the patients you want.

Mentioned in this episode:

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