3. From Corporate to Startup: How Jenna Sullivan Grew 'So Good So You' into a Category Leader
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3. From Corporate to Startup: How Jenna Sullivan Grew 'So Good So You' into a Category Leader
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Angela sits down with Jenna Sullivan, VP of Sales at So Good So You, a fast-growing functional beverage company. Jenna shares her journey from corporate sales to the startup world, offering candid insights into accountability, decision-making, and leading with authenticity.
She opens up about the challenges and rewards of balancing motherhood with a high-growth career, the pivotal choices that fueled the company’s success, and the importance of building trust and strong support systems. Jenna also reflects on how COVID-19 reshaped the business, the opportunities ahead for the functional beverage industry, and the power of women supporting women in leadership.
This conversation is packed with valuable lessons on resilience, leadership, and carving your own path in a rapidly evolving industry.
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