3 - Carrie Bobb on how social commerce is changing CRE

For the third episode of The Shift, Kurt spoke with Carrie Bobb, CEO of hellojenny and the founder and CEO of Carrie Bobb & Co.

They discuss leveraging social media to achieve higher sales – social commerce is “where the money’s going,” Carrie Bobb says at one point.

They also talk more broadly about changes in the CRE landscape that Carrie has observed over the course of her 20 years in the industry, technological shifts, and Carrie’s high-profile advocacy for protections against sexual assault in the workplace.