2Bobs—with David C. Baker and Blair Enns Podcast Por David C. Baker and Blair Enns arte de portada

2Bobs—with David C. Baker and Blair Enns

2Bobs—with David C. Baker and Blair Enns

De: David C. Baker and Blair Enns
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Conversations on the art of creative entrepreneurship with David C. Baker and Blair Enns Economía Gestión Gestión y Liderazgo Liderazgo
Episodios
  • If I Were Starting a New Firm

    If I Were Starting a New Firm
    Mar 11 2026

    Blair interviews David about a recent article he's been receiving a lot of feedback on, in which he lists all of the things he would try to incorporate into a brand new creative agency, based on what he's seen and learned from working with thousands of firms over the years.

    Links

    "If I Started A New Firm, Now" by David C. Baker for punctuation.com
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    35 m
  • Decoy or Anchor?

    Decoy or Anchor?
    Feb 25 2026

    Blair differentiates between decoy pricing and price anchoring, which are two different techniques that are often confused for each other, and can increase your average proposal value in multi-option pricing when used appropriately.

    Links

    "Decoy or Anchor?" article by Blair Enns for winwithoutpitching.com

    "The Perils of 'Good/Better/Best' Pricing" 2Bobs episode
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    21 m
  • We Are All Closet Socialists

    We Are All Closet Socialists
    Feb 11 2026

    Despite the fact that many entrepreneurs hate people telling them what to do, they end up running their own agencies using a "central planning" model. Instead, David encourages entrepreneurial leaders to set clear standards, give staff more freedom, and institute kind accountability, for them and ourselves.

    Links

    "Countering Your 'Central Planning' Tendencies" by David C. Baker for punctuation.com
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    20 m
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Entrepreneurs, creatives, problem solvers. Both Blair and David have written multiple books. a few of which I own, and they are very insightful. Their podcast covers many topics that they both touch on in their books and explore many creative, expert problems as business owners. Well worth listening to.

Two creative, professionals worth listening to

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This podcast has great business insights from the hosts’ years of experience with the fiddle caddie of the business world. I love the little stories they tell and the lessons they share from them. I’d recommend this podcast to anyone who wants to learn more about the realities of service businesses, and especially to “enginerds” like myself.

Great insights, fun stories

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