282: Strategy or Tactics? Why Your Vegan Intentions Keep Stalling

In this episode, Michele explores a powerful but often overlooked distinction that can make or break any meaningful change: strategy vs. tactics.

Inspired by a coaching conversation with a client struggling through Veganuary, this episode unpacks why caring deeply—and even making a strong values-based decision—is often not enough to create consistent follow-through.

Whether your goal is moving in a vegan or plant-based direction, improving your health, writing a book, changing your drinking, or following through on any important intention, this episode will help you identify what might be missing—and how to make change feel lighter instead of heavier.In this episode, you’ll learn:

• The difference between strategy (the “why” and identity-level decision) and tactics (the real-life actions that create movement)

• Why many smart, motivated people feel like they keep “restarting”—and why it’s not a motivation problem

• How having strategy without tactics leads to exhaustion and self-blame

• Why tactics without strategy often feel brittle, artificial, or short-lived

• How writer Steven Pressfield’s work on “Resistance” offers a powerful parallel for vegan and lifestyle change

• Why support and accountability are tactics, not strategies—and how to tell if support is actually helping

• What “good accountability” sounds like (and what it doesn’t)

• How routines, defaults, and reflection can help you stay engaged when life gets loud

Mentioned in this episode:

• The War of Art by Steven Pressfield

• The concept of “Resistance” and the idea of “turning pro”

• Veganuary and values-based change

• Strategy and tactics as transferable skills for any life transition

Listener reflection:

Ask yourself:

• Do I have a strategy without tactics?

• Or tactics without strategy?

• Where might support or reflection make this change lighter instead of heavier?

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