253. The Power of Purpose with Melissa Clayton of Tiny Tags

In this special episode — the last one before Emily’s maternity leave — we’re joined by the incredible Melissa Clayton, founder and CEO of Tiny Tags, a fine jewelry brand that celebrates motherhood, connection, and meaningful stories.

Melissa opens up about the early days of building Tiny Tags, how a simple idea turned into a beloved brand worn by thousands of women, and the lessons she’s learned as both a business owner and a mother. From launching her business at her kitchen table to growing it into a nationally recognized name, Melissa shares the real and raw behind-the-scenes moments that shaped her journey.

Emily and Melissa also dive into:

• How to trust your instincts and lead with purpose

• The importance of staying true to your brand’s mission

• Balancing motherhood with entrepreneurship

• What it means to build something that lasts

Whether you’re a founder, a dreamer, or a fellow mama, this episode is packed with wisdom, encouragement, and heart.

🎧 Listen in as Emily closes this season of How’d She Do That? with a conversation that celebrates bold women building meaningful businesses.