#25. Turning Yard Games Into a Full-Blown Business (with Matt Greer)

What started as a passion for backyard games turned into a Guinness World Record, a book, a multi-stream business, and a growing rental empire. In this episode of Drip Trickle Flow Flood, we sit down with Matt Greer, founder of Yard Games World, who shares how he built a thriving side hustle rooted in fun and competition. From cornhole marathons to social media strategy, Matt shows how play can pay, and why your side income might be one toss away from going big.

We discuss:

• The wild story behind his Guinness World Records
• How a love of yard games turned into a book deal and a backyard empire
• How a few social media posts led to a booming rental business
• How Matt’s W2 job helps him grow
• The unexpected combo of rentals, leagues, content, and product sales that power his brand
• How TikTok and Instagram helped turn his hobby into a recognized platform
• The advantage of being a generalist with a wide skillset
• His latest business expansion, and the bigger plans just around the corner

Links for Matt

Yard Games World

Matt’s Book: The World’s Greatest Backyard Games

Lawn Game rentals in Greater Boston

Our Links

Tony’s website

Melissa’s website

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