237: The State of the Pet Resort Industry in 2026: Where We Are & What’s Coming Next

It's a new year, and with 2026 officially underway, this episode is all about gearing up for what's next in the pet care industry. Fern breaks down what he's seeing across the board—from tighter numbers and shifting client behaviors to the growing demand for premium experiences. Whether your daycare or boarding numbers dipped last year or you're just wondering where to focus your energy next, this episode has a lot to reflect on and act upon.

You'll hear insights on how the most successful pet resorts are adapting their services, pricing strategies, and messaging to stay ahead. Plus, a look into where the industry is headed—including the rise of enrichment-based care, smarter marketing, and how AI might play a bigger role in your daily operations than you think. If you're aiming to level up your business in 2026, this episode is your blueprint to start strong.