2334 - Why Immersive 3D Mapping Is the New Fast Lane for Real Estate Sales with Simplex Mapping Solutions' Avi Aflalo

Insights from Avi Aflalo, CEO of Simplex Mapping Solutions

In a recent episode of The Thoughtful Entrepreneur, host Josh Elledge interviews Avi Aflalo, CEO and Co-Founder of Simplex Mapping Solutions Ltd., to explore how advanced 3D immersive mapping is reshaping real estate development, design, planning, and sales. Drawing from his background as a marathon runner, Avi explains how endurance, preparation, and vision fuel innovation—and how Simplex 3D is helping developers, architects, municipalities, and buyers make smarter, faster, and more confident decisions. This article breaks down the key themes, insights, and practical takeaways from their discussion.

How Simplex 3D Is Reimagining the Built World

Avi begins by sharing how marathon running prepared him for entrepreneurship—highlighting the importance of preparation, consistency, and long-term focus. That same mindset drives the vision behind Simplex 3D, a platform offering hyper-realistic, data-rich, immersive environments where users can explore entire neighborhoods before construction begins. Avi explains how Simplex 3D combines visual accuracy with powerful decision-support tools—like pricing insights, zoning analytics, air rights evaluation, mortgage estimates, and sunlight analysis—giving developers, architects, and municipalities a single source of truth for planning.

He also details why 3D visualization is becoming essential in real estate, noting that traditional spreadsheets, 2D renderings, and static floor plans fail to communicate the full picture. Immersive 3D creates emotional engagement for buyers, reduces uncertainty, enhances design accuracy, and speeds up collaboration across planning teams and municipal stakeholders. With over 150 municipalities using the platform in Israel, Simplex 3D is already proving how unified visual systems dramatically accelerate approvals and improve transparency.

Avi discusses real-world applications across the entire real estate lifecycle—from acquisition and planning to architectural design and sales. Developers can make faster land decisions, architects can design within real-world contexts, city officials can evaluate proposals collaboratively, and brokers can use 3D models to close multimillion-dollar deals on the spot by instantly showing future views or development impacts. He also shares Simplex 3D’s rapid global expansion into the U.S. and Europe and outlines how professionals can get started with demos, consultations, and custom-built models through www.simplex3d.com.

About Avi Aflalo

Avi Aflalo is the CEO and Co-Founder of Simplex Mapping Solutions Ltd. With a background in marathon running and a passion for innovation, Avi leads the global expansion of Simplex 3D’s immersive mapping technology. Connect with Avi on LinkedIn: https://il.linkedin.com/in/avi-aflalo-15249110

About Simplex 3D

Simplex Mapping Solutions is a global leader in 3D immersive mapping technology, offering data-rich visualization tools that transform how developers, architects, municipalities, and buyers interact with real estate projects. Learn more at: www.simplex3d.com

Links Mentioned in This Episode

• Simplex 3D Website: https://www.simplex3d.com
• Avi Aflalo LinkedIn: