2313 - 5 Years to $150M Growth Plan: Be Everywhere All The Time

A contractor aims to grow from $23M to $150M by 2030. Rich shows that the path isn't new services or new states—it's dominating the existing market by being everywhere. With a 12% marketing budget, massive reach across TV, radio, OTT, social, PPC, mailers, events, and door-knocking creates enough familiarity, trust, and frequency to generate the 1,800+ monthly leads required.