#228: The Business Development Progress You Aren't Counting (But Should Be)

Most lawyers measure business development progress all wrong and it's costing them. Because before you see the new clients and/or the increase in revenues, you must see growth in other less obvious areas. Listen to learn what to measure and how to measure so that you'll know where you really are (and what's working/what's not working at an earlier stage). Recommended Supplemental Episodes/Resources: Episode 155: Attorney Marketing - Unlock "Why You?" https://www.lifeandlawpodcast.com/podcast/attorney-marketing-why-you/ Episode 204: How To Use LinkedIn for Networking https://www.lifeandlawpodcast.com/podcast/linkedin-for-networking/ Episode 196: How To Network With Friends for Business (Naturally) https://www.lifeandlawpodcast.com/podcast/network-with-friends-for-business/ Episode 212: How To Ask for Referrals Confidently https://www.lifeandlawpodcast.com/podcast/how-to-ask-for-referrals/ Get the Success Without Sacrifice Newsletter for Lawyers: https://www.coursecorrectioncoaching.com/connect/ Chapters

• (00:00:00) - Life and Law: The Anti-Hustle
• (00:01:00) - The Need to Measure Progress
• (00:05:32) - Reasons for Long Term Results
• (00:12:04) - What Progress Looks Like in Your Network?
• (00:15:49) - How to Track Your Business Development Progress
• (00:20:36) - Getting started in marketing, speaking, writing
• (00:22:12) - Three Attractive Growth Metrics
• (00:24:04) - How Much Confidence Has Your Networker Got?
• (00:25:16) - How to Measure Your Business Development Progress