#207 - Rob Ruiz on WP Rig and the Future of Theme Development

In this episode, Nathan Wrigley interviews Rob Ruiz, current maintainer of WP Rig, a free WordPress theme development toolkit and starter theme. Rob Ruiz shares his journey from designer to theme developer, discusses the benefits of WP Rig for both beginners and agencies, and highlights how it teaches best practices, supports modern tools, and adapts to both classic and block-based WordPress themes. The episode focuses on empowering users to learn, contribute, and better understand theme development within the evolving WordPress ecosystem. Go listen.