2,056 - Multifamily Gold Standard: Location, People, and Now... AI?

We’ve all heard it before—location, location, location. But what if that’s only part of the story?In this episode of Multifamily Collective, Mike Brewer returns fresh from Apartmentalize 2025 to unpack a timeless truth... with a modern twist. It’s no longer just about where your asset sits or even who’s running it—it’s about how you amplify both with AI.Mike lays out the evolving equation of success in the multifamily space:Location. People. AI.Yes, artificial intelligence is the new lever for unlocking efficiency, boosting performance, and freeing up your team to do what matters most—building real relationships.If you’re in leadership, investing in PropTech, or just trying to stay one step ahead in the multifamily space, this is one conversation you’ll want to catch.Like what you hear? Tap the thumbs up, subscribe to the channel, and join the conversation in the comments below. Your voice helps shape the future of our industry.