#204 What is Business Storytelling? It's a Messaging Framework, Not Telling Insignificant Tales
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#204 What is Business Storytelling? It's a Messaging Framework, Not Telling Insignificant Tales
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Think storytelling in business is about career tales or brand fluff?
Think again. In this episode, Susanna Rantanen breaks down what business storytelling really is: a strategic communication method that helps you win attention, build trust, and move people—whether they’re employees, customers, job seekers or stakeholders.
Discover how to apply StoryBrand framework (SP7) and Susanna’s own Talent Journey of the Information Era™ to make your messaging magnetic, internally and externally.
🎧 Listen now and start turning ideas into movements.
🛠 Need help applying this in your business? Book a discovery call with us emailing us.
Find the show notes for this episode here: https://modernemployerbrand.com/podcast204
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