#20 Harrison Baron: Pay Exorbitant Money For Referrals
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#20 Harrison Baron: Pay Exorbitant Money For Referrals
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Are you offering pathetic $100 referral incentives and wondering why your clients never send you leads?
In this episode, Harrison Baron reveals why most MSP referral programs fail and how to create offers so compelling your clients feel silly saying no. Learn how to leverage your existing client relationships to predictably generate high-quality leads.
00:00 Introduction and misconceptions
05:30 Why most MSP referral programs fail
11:00 Creating irresistible referral offers
16:30 Using LinkedIn for targeted lead generation
22:00 Concrete strategies that convert connections
27:30 Implementation and measuring success
We cover:
• Why $100 referral incentives are insulting to your best clients
• How to research LinkedIn connections for targeted introductions
• The exact framework for making irresistible referral offers
• Why most MSPs are afraid to invest properly in referrals
• How to leverage 7-20 year client relationships for consistent leads
👤 Guest: Harrison Baron, Founder of Growth Generators and MSP Peer Group Leader
👇 What's your most successful referral strategy? Share your wins (or frustrations) in the comments below!