From International Student to Admissions Leader: Linh Truong on Effective Marketing and Recruitment Strategies in Higher Ed

What makes international recruitment successful in higher education? In this episode of The Enrollment Clinic Podcast, host Gjergj Dollani sits down with Linh Truong, Director of Admissions and Marketing at Bay Atlantic University, to discuss her journey as an international student in the U.S. and how it shapes her approach to recruitment and enrollment today.

Discover insights on:

• Marketing strategies that resonate with international students.
• Effective recruitment activities for global audiences.
• How personal experiences can inform and enhance higher ed recruitment efforts.

This episode offers valuable takeaways for anyone working in higher ed admissions or international student recruitment. Tune in, share your thoughts, and don’t forget to pass it along to colleagues who might find it useful!