185 - Founder to CEO: Letting Go, Hiring Smart, and Growing Global

If you are a founder who is bootstrapping, scaling, or stuck in founder‑led operator and you’re ready to move from doing everything to leading a team that delivers, this conversation will give you the mindset and the tactical next steps.

In this week's episode of Amplify Your Marketing Message with Christine Campbell Rapin, she sits down with founder Jacqueline Basulto. Jacqueline shares the practical, often gritty decisions that moved SeedX from solo freelancing to a 200+ team generating over $8 figures in revenue.

Listen to this Episode to Discover:

• Bootstrapping realities — starting with no capital, turning scarcity into fuel.
• Market‑led evolution — how listening to client needs shaped product and service pivots.
• The first hires — recognizing the moment you must delegate and how to let go.
• Founder‑led sales to team sales — when and how to transition sales ownership.
• Hiring for thinking, not just execution — why emotional intelligence and curiosity matter.
• Balancing family and scale — practical ways to show up as a founder and a parent.
• AI, LLMs, and the future of marketing — content that meets buyers where they are today.

Today's guest: Jacqueline Basulto

Jacqueline Basulto is an award-winning, self-made Latina entrepreneur who serves as the founder, CEO, and Director of New Business at SeedX, Inc. Founded in 2016 with just $200, SeedX has grown into a results-driven data and digital growth agency that has generated over $1 billion in revenue for clients through data-driven online strategies and innovative solutions. With over eight years of industry experience, Jacqueline has built a reputation for delivering tangible outcomes and creating lasting value for clients across diverse sectors. She balances her role as a business leader with being a mother to a two-year-old daughter and maintains a strong commitment to empowering businesses in the digital age.

🚀 Resources

• SeedX website: seedx.us

  
  

🎧Listen now, save it for later, and start implementing today—because your next client is closer than you think.

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CLEAR Acceleration Inc. Business Growth Simplified ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.christinecampbellrapin.com⁠⁠⁠⁠⁠