182. Fundraising with Trusts and Foundations – Success Secrets, with Atul Kumar

Fundraising with trusts and foundations has become ever more competitive recently.

What can you do to increase your success rate with these funders?

Atul is a curious and shrewd fundraiser who has spent many years exploring how to grow fundraising income in this area. In this conversation Atul and Rob discuss several of his most effective strategies. It includes ways to find more funders who definitely care about your cause; what to call your project (spoiler, it makes an astonishing difference to results!) and strategies to leverage game-changing bids by sequencing them with smaller, easier ones.

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