180 - Get Found: Reviews, Profiles, and AI Search

If you’ve ever wondered how to stand out in a world where AI and Google dominate search, this episode is your roadmap.

Listen in to learn practical, effective strategies that show you how to build credibility, optimize your presence, and respond with integrity—so your business gets found and stays relevant. In this episode of Amplify Your Marketing Message with Christine Campbell Rapin, she welcomes seasoned entrepreneur John De Jong, who has built a reputation with over 900 reviews and decades of experience in marketing and visibility.

Together, they explore why reviews are the lifeblood of credibility, how to optimize your Google Business Profile (GBP), and why websites must evolve to meet the demands of both Google and AI search.

John shares practical strategies for asking, collecting, and responding to reviews, and explains how integrity and consistency compound into long-term success

Listen to this episode to discover:

• Why reviews are essential for both bricks-and-mortar and online businesses
• The importance of starting small—every review begins with one ask
• Practical methods to make reviews easy: links, QR codes, NFC cards
• How to optimize your Google Business Profile for maximum visibility
• Why websites must be designed for search everywhere optimization and first impressions
• The power of video and human connection in building trust online
• Responding to reviews—positive and negative—with integrity and strategy

Today's Guest: John De Jong

John De Jong is the founder of Alley Cat Signs & Marketing and creator of IGetYouFound.com, a resource that helps businesses take control of their visibility.

With over 900 reviews and decades of experience, John blends “actual intelligence” with artificial intelligence to help entrepreneurs get found, stay relevant, and grow with integrity.

Grab your free visibility checklist: IGetYouFound.com

Final Word:

Getting found is not optional—it’s the lifeline of your business. Reviews, profiles, and websites are not “set it and forget it” assets; they require consistent care and intentional strategy. When you ask, respond, and optimize with integrity, you build trust and momentum that compounds over time. Start today, stay consistent, and you’ll be the business clients choose tomorrow.

🎧 Listen Now : Save this episode and share it with anyone who’s wants to ensure they are found by more dream clients.

Text ""podcastgift" to 26786 and receive a free video training on how to master your marketing message.

CLEAR Acceleration Inc. Business Growth Simplified. https://www.christinecampbellrapin.com