178. Growing your confidence to talk to supporters, with Ben Swart and Rob Woods

Growing your confidence to talk to supporters makes a big difference.

What’s the key to increasing High Value Fundraising Income for your charity? Build stronger relationships with people who care about your cause.

There are many ways to do this, but even in this tech-savvy era, the most effective thing is to have actual conversations with those people! And a greatly under-used way to do that, is to call them on the phone. Obviously, it’s not always possible. But when it is, we’ve noticed that very successful fundraisers often call their supporters.

Many people know this in theory but talk themselves out of doing it!

Bright Spot trainers Ben Swart and Rob Woods share some practical things you can do to overcome your (understandable) concerns. And they share examples to boost your confidence so you can connect with your charities’ donors and partners.

We’d love to know what you think! And thank you for supporting our show, e.g. by sharing it with colleagues or on social media. We are both on LinkedIn.