#16 – Inside the World of Political Digital Marketing

In this episode of 'Research the News,' hosts Ray Abel and Ben Hardt are joined by Kevin Reynolds, a veteran of political digital marketing, to explore the intricate world of digital campaigns. Kevin shares his unique insights from years of experience working on both local and national campaigns, including his thoughts on the impact of digital marketing on modern elections and the ethical challenges it presents.

The conversation delves into the evolution of political advertising, the role of AI in future campaigns, and how digital strategies have transformed the way elections are won and lost. Whether you're a political junkie, a digital marketer, or just curious about the behind-the-scenes workings of political campaigns, this episode offers valuable perspectives and thought-provoking discussions. Tune in to learn how digital marketing is influencing the political landscape and what the future holds for campaign strategies.

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