16. 20 years of GoSquared

After a four year hiatus, Lost and Founder is back. On 3rd February 2026, GoSquared celebrated 20 years in business. Here are 8 lessons I have been meaning to share for over four years: on team, leadership, and focus.

Earlier this week when we celebrated 20 years of GoSquared, I thought it was the perfect excuse to resurrect the Lost and Founder podcast and share some of the lessons I never got a chance to since our last show — over four years ago.

In this episode I share a few lessons I have learned the hard way, from team building, to leadership, to focus. And a few inspiring quotes are thrown in for good measure!

On team:

1. Never underestimate what a small group of focused, aligned, motivated people can do.

2. Celebrate the small wins. Have fun along the way.

3. Most meetings don’t need to happen.

4. Knowing yourself is a superpower.

On business and leadership:

1. Simplicity is a war.

2. If you think you’re repeating yourself too much, repeat some more.

3. Focus is impossibly hard, but without it you’re doomed.

4. Just do it.

Links and further reading

• Timeline of GoSquared over 20 years
• Our update on GoSquared after 20 years in business

Thanks, and see you next time!

P.S. You can also find me at:

• ✍️ https://www.jamesgill.co
• 🍃 https://ecosend.io
• 📊 https://www.gosquared.com

Music: Jakarta by Bonsaye

Podcast hosting: Transistor