14. Let's Be Real: Many Business Conference Experiences Suck! Here's Why & What To Do About It
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14. Let's Be Real: Many Business Conference Experiences Suck! Here's Why & What To Do About It
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Why do business events/conferences suck so much? What are good events doing to honor DEIBA? Why is there such a disconnect between how an event is marketed vs. experienced?
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Best Moments:
(00:59) Events and conferences using the same speakers and content year after year
(02:11) The false marketing around diversity at many events
(03:33) Envisioning a more inclusive, valuable, and dynamic event experience
(03:45) The need for events to truly provide value and ROI for attendees and sponsors
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