12. Reading slides

The moment you read text on a slide out loud to your audience, you are insulting their intelligence.

You are suggesting to your presentation audience that they can’t read and so you will do it for them.

I haven’t met anyone who likes or appreciates having slides read out to them. I have however, met countless professionals who agree it’s the ultimate presentation mistake yet continue to read slides themselves.

Solution – Craft a conversation rather than a recital. Remember that your audience have come to listen to you speak, not to read to them.