108 - The Power of Fractional Marketing for Business Success | Kyle Bogucki

Kyle Bogucki, founder of Black Shepherd Strategies, shares his journey from a small-town Michigan upbringing to becoming a versatile creative professional in Washington, DC. Drawing on 18 years of agency experience, he provides "fractional" marketing and creative services—ranging from branding for small garage-based startups to supporting national security clients and large telecom firms. The interview highlights Bogucki's "grind" mentality, forged through early work in the service industry and a competitive collegiate water polo career, emphasizing that success in business requires confidence, autonomy, and the proactive pursuit of opportunities.For a summary and to connect with the guest, please visit https://www.linkedin.com/company/business-decoded-podcastProduced by www.andycostafilms.com