101. From Disney Events to Retreat Coordinator: How One VA Found His Core Offer with Matt Quiñones | Client Success Story

In this episode of Soulpreneur Scaling Stories, I sit down with Matt Quinones, a Virtual Assistant specializing in travel coordination and event management. Matt shares his journey from working at the Walt Disney Company on Broadway events to building his own retreat coordination business—and how creating a core offer in his first year transformed his confidence and clarity.

Matt openly discusses the corporate-to-entrepreneur transition, the pandemic's role in his reflection on who he was serving, and why he decided to apply his event planning expertise to help small business owners and retreat leaders. We dive deep into his experience in my Foundations to Flow program, where he initially worried he was "too early" to focus on a core offer, but discovered that the structure and intentionality actually accelerated his growth.

If you're a service provider wondering whether you need a signature offer, struggling with imposter syndrome, or trying to figure out how to talk about what you do without being all over the place, this conversation offers actionable insights and inspiring perspective.

Key Points Covered:

✨ Transitioning from corporate (Disney) to entrepreneurship

✨ Why pouring yourself into corporate won't pour back into you the same way

✨ How the pandemic created space for reflection and business pivoting

✨ The importance of serving people who pour back into you (vs. serving a board of directors)

✨ Creating a core offer even when you think you're "too early"

✨ How structure and intentionality accelerate business growth

✨ Claiming your expertise instead of downplaying your skills

✨ Why slowing down to work ON your business speeds everything up

✨ The power of networking and relationship-building in service-based businesses

📩 DM me on Instagram to learn more about Foundations of Flow https://www.instagram.com/soulfulbizcoachandrea/

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