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Ever wonder how we might bridge the seemingly unbridgeable divides in our society? David Frank's journey from East Coast political science graduate to Humboldt County media advocate offers a roadmap worth exploring.

Growing up in a household where defending your opinions and understanding opposing perspectives was expected at the dinner table, Frank developed skills that would serve him throughout life. "My parents always expected us to be able to converse intelligently and defend our opinions and then kind of pivot to understand people that disagreed with us," he explains. This foundation in civil discourse shaped his approach to media and community engagement.

After arriving in Humboldt County in 2004 as a caregiver for a friend, Frank quickly put down roots, bartending at Plaza Grill and Abruzzi for over a decade before joining Internews, an international media nonprofit. His passion for policy analysis and community dialogue led him to host shows on KMUD and Access Humboldt, including "You Are Here" and "Redwood Wonk," where he explores local manifestations of national issues.

What makes Frank's perspective particularly valuable is his commitment to being a bridge-builder. As a former delegate to the California Democratic Party, he positioned himself as an observer of the schism between establishment and progressive wings, using his media platform to share insights with the community. Rather than stoking division, he focuses on creating spaces where people can listen to each other and work toward solutions.

Frank identifies three critical issues facing Humboldt County: healthcare access, climate-related concerns (including wildfire and insurance challenges), and broadband connectivity in rural areas. He advocates for community forums that bring together academics, policymakers, and residents to address these challenges collaboratively. "We can solve problems locally, we address problems locally, we lead by example as citizens here in our own community," he asserts.

Ready to join the conversation about building a more connected community? Follow Frank's shows and initiatives as he continues his mission to fight "the good fight" through civil discourse and community engagement. The path to healing our divisions might just start with a conversation in your own backyard.

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About 100% Humboldt with Scott Hammond

Humboldt County CA USA is the home of some of the most iconoclastic, genuine, and interesting folks in the world.

We are getting curious about the movers, shakers, and difference makers in Humboldt County CA-Home of the giant redwoods, 6 Rivers, and the vast Pacific Ocean.

We will discover what makes people live/evolve in the beautiful, diverse, isolated, and ever-changing North Coast of California 100%!

Listen in and learn what it is to be 100% Humboldt!

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Step into the extraordinary life journey of Brett McFarland, a musician whose path from Midwest farming to Humboldt County outlaw country is nothing short of cinematic. This deeply moving conversation reveals how Brett's search for a fresh start brought him to Northern California's emerald triangle, where he established himself as an organic farmer before becoming entangled in the cannabis cultivation that defined the region.

When federal agents built a conspiracy case against him based largely on hearsay, Brett found himself serving nearly four years in prison—a crucible that would transform him forever. The raw vulnerability with which he shares his incarceration experience is breathtaking, particularly as he describes discovering a Hawaiian forgiveness prayer that helped him release the bitterness threatening to consume him: "I'm sorry, please forgive me, thank you, I love you."

Music became Brett's salvation behind bars, playing on battered guitars for fellow inmates, creating moments of connection amid dehumanizing circumstances. Yet his return to society brought new challenges, as post-prison trauma strained his marriage to the breaking point. In a moment of profound honesty, Brent reveals how therapy helped him recognize his hypervigilant state and ultimately save his relationship.

The conversation's most powerful revelation comes when Brent describes finally overcoming his fear of "not being good enough" to embrace music publicly. After seeing Willie Nelson perform in 2023, something clicked: "Not next year, today." The floodgates opened—from opening for blues legend Earl Thomas to recording in Nashville, his authentic outlaw country sound quickly gaining global recognition.

His performance of "How We Do It In Humboldt" captures the spirit of a community that embraces outsiders and second chances, written by someone who has lived its highest highs and lowest lows. Don't miss Brett's upcoming shows in Sebastopol and Trinity Center, with hints of a special Eureka Theater performance coming soon.

Support the show

About 100% Humboldt with Scott Hammond

Humboldt County CA USA is the home of some of the most iconoclastic, genuine, and interesting folks in the world.

We are getting curious about the movers, shakers, and difference makers in Humboldt County CA-Home of the giant redwoods, 6 Rivers, and the vast Pacific Ocean.

We will discover what makes people live/evolve in the beautiful, diverse, isolated, and ever-changing North Coast of California 100%!

Listen in and learn what it is to be 100% Humboldt!

Find us on You Tube, Linked In, Facebook, Instagram, and Tik Tok!

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Forget everything you thought you knew about rural healthcare. In this eye-opening conversation, Michael Keleman, CEO of Providence Health Serving Humboldt, shatters the "medical desert" stereotype by revealing how metropolitan-level medical care exists in this coastal Northern California community.

Having worked for healthcare giants including Stanford, Kaiser Permanente, and Sutter Health, Keleman brings a unique perspective to Providence's operations in Humboldt County. With surprising candor, he shares how the community performs robotic thoracic surgeries, offers comprehensive oncology services, and provides advanced trauma care—all services you might expect only in major urban centers.

The conversation explores the rich history of St. Joseph Hospital, which began in 1912 when twelve Sisters arrived from France with a simple but revolutionary mission: "Go out into communities, find like-minded individuals who share in your values, find a problem and solve it." That outreach-focused foundation continues to shape Providence's approach today.

What truly distinguishes Humboldt's healthcare landscape, according to Keleman, is the unprecedented collaboration among providers. Unlike the competitive environments he experienced elsewhere, here competitors regularly come together to address community health challenges collectively. This "Humboldt way" extends to physician recruitment, with initiatives like "Home in Humboldt" bringing together the Coast Guard, Cal Poly, and local healthcare systems to attract medical talent.

Perhaps most revealing is Keleman's personal discovery of Humboldt's unique community bonds. Despite being relatively new to the area, he articulates a profound insight: "Humboldt's the first place I've ever lived where I understand the concept of community... I've never really understood the depth of a relationship until I moved here."

Ready to challenge your assumptions about what's possible in rural healthcare? Listen now and discover why this CEO believes the future of medicine might be found not in crowded urban centers, but in collaborative communities like Humboldt County.

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About 100% Humboldt with Scott Hammond

Humboldt County CA USA is the home of some of the most iconoclastic, genuine, and interesting folks in the world.

We are getting curious about the movers, shakers, and difference makers in Humboldt County CA-Home of the giant redwoods, 6 Rivers, and the vast Pacific Ocean.

We will discover what makes people live/evolve in the beautiful, diverse, isolated, and ever-changing North Coast of California 100%!

Listen in and learn what it is to be 100% Humboldt!

Find us on You Tube, Linked In, Facebook, Instagram, and Tik Tok!

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What if the parenting strategies that worked perfectly for one child completely fail with another? In this illuminating conversation, Tom Rector reveals why understanding a child's unique genetic makeup and personal memories is crucial for effective communication and connection.

Tom shares his remarkable journey from a 22-year-old contractor to the owner of Thomas Home Center, celebrating 50+ years in business and 55 years of marriage along the way. But the heart of our discussion goes beyond business success to explore Tom's profound insights into human development. Through raising five children—including two adopted—and his extensive work with CASA (Court Appointed Special Advocates), Tom discovered that traditional parenting approaches often fall short with children from different genetic backgrounds or traumatic histories.

The solution? What Tom calls "biosocial cognition"—recognizing that each person is shaped by three fundamental elements: their memories, their genetic predispositions, and their inherent humanity. This framework has transformed his approach to parenting, advocacy, and education, allowing him to connect with even the most resistant youth in juvenile detention facilities.

Perhaps most valuable is Tom's SHRR definition of maturity: Self-sufficient, Honest, Responsible, and Respectful. This simple yet profound framework gives young people and parents alike a clear understanding of what maturity actually means, rather than vague expectations to "grow up" or "act more mature."

Whether you're a parent struggling to connect with your child, an educator working with diverse learning styles, or simply someone interested in better human communication, Tom's wisdom offers practical approaches to meeting people where they are and helping them thrive on their own terms. Through his Accrescent Institute, Tom continues to share these insights through trainings, presentations, and resources designed to help children and families flourish.

Ready to transform your approach to parenting or working with youth? Visit the Accrescent Institute website to explore Tom's resources and discover how understanding biosocial cognition could change everything about how you connect with the children in your life.

Support the show

About 100% Humboldt with Scott Hammond

Humboldt County CA USA is the home of some of the most iconoclastic, genuine, and interesting folks in the world.

We are getting curious about the movers, shakers, and difference makers in Humboldt County CA-Home of the giant redwoods, 6 Rivers, and the vast Pacific Ocean.

We will discover what makes people live/evolve in the beautiful, diverse, isolated, and ever-changing North Coast of California 100%!

Listen in and learn what it is to be 100% Humboldt!

Find us on You Tube, Linked In, Facebook, Instagram, and Tik Tok!

Send us a text

How do you survive when your captors view you as nothing more than a commodity? Jeff Woodke's answer is both heartbreaking and inspiring.

After dedicating 27 years to humanitarian work among nomadic tribes in Niger, Jeff was violently abducted by terrorists in 2016. For six and a half years, he endured unimaginable conditions – kept outdoors, frequently chained, moved constantly, and held in isolation. His captors told him bluntly, "You're nothing but a goat. If you end up dying, we'll just get another one."

In this deeply moving conversation, Jeff shares how he clung to faith when hope began to fail. "If memories have no mass, why are they so heavy?" he asks in one of the powerful poems he crafted mentally during captivity. Now known as "The Ransom Poet," Jeff reveals how writing became his lifeline when freedom seemed impossible.

Jeff takes us through the night of his abduction, when armed men killed his guards and severely beat him before taking him hostage. He describes the psychological torture of isolation, the physical hardships of outdoor confinement, and the surreal experience of return – including his first taste of freedom in the form of a glass of wine on an Air France flight home.

The story doesn't end with release. Jeff candidly discusses his ongoing journey of healing, his forthcoming memoir "All the Way Home," and how he's creating space for recovery through poetry and purpose. "I breathe space enough to fit all my feelings. I breathe space enough to find some kind of healing."

For anyone who has faced trauma, struggled with faith, or wondered what sustains the human spirit in darkness, Jeff Woodke's extraordinary testimony offers powerful insights into resilience, forgiveness, and finding your way back to life after devastating loss.

Follow Jeff's continuing journey at jeffwoodke.com and @theransomedpoet on Instagram.

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About 100% Humboldt with Scott Hammond

Humboldt County CA USA is the home of some of the most iconoclastic, genuine, and interesting folks in the world.

We are getting curious about the movers, shakers, and difference makers in Humboldt County CA-Home of the giant redwoods, 6 Rivers, and the vast Pacific Ocean.

We will discover what makes people live/evolve in the beautiful, diverse, isolated, and ever-changing North Coast of California 100%!

Listen in and learn what it is to be 100% Humboldt!

Find us on You Tube, Linked In, Facebook, Instagram, and Tik Tok!

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Behind the ornate Victorian facades of Old Town Eureka lies a shadow world of untold stories—tales of remarkable women who wielded significant economic power yet remain absent from our history books. Local historian Lynette Mullen stumbled upon this hidden narrative during the pandemic while researching an empty parking lot on Eureka's waterfront, uncovering the story of a chambermaid named Virginia Jeffrey that would forever change her understanding of our community's foundations.

What began as casual research evolved into a passionate quest to document how women working in Eureka's "necessary evil"—its red light district—literally helped build the city we know today. These women, erased from historical record despite their contributions, financed iconic buildings that still stand. As Mullen explains with palpable enthusiasm, Eureka made a strategic decision in the 1800s to tacitly permit these establishments while other towns like Ferndale drove them out. By the early 1900s, when Eureka faced financial troubles, the city implemented an unofficial tax system on brothels, even issuing business licenses for women to legally sell cigars and candy within otherwise illegal establishments.

Mullen brings these stories to life through her walking tours, "The Lower Levels" and "The Wicked Waterfront," guiding visitors through the physical spaces where this history unfolded—from the site of the former Scandia Hotel to the blocks between C and D Streets that constituted Eureka's own version of the Barbary Coast. Her research extends beyond the women themselves to colorful characters like "Coffee Jack" Connor, an infamous crimp who tricked sailors into debt and indentured servitude, operating right from what is now Old Town.

Experience Eureka with new eyes by exploring the history beneath your feet. Book a tour at thelowerlevels.com and discover how our understanding of who built this community has been incomplete without these remarkable stories of resilience, entrepreneurship, and survival against incredible odds.

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About 100% Humboldt with Scott Hammond

Humboldt County CA USA is the home of some of the most iconoclastic, genuine, and interesting folks in the world.

We are getting curious about the movers, shakers, and difference makers in Humboldt County CA-Home of the giant redwoods, 6 Rivers, and the vast Pacific Ocean.

We will discover what makes people live/evolve in the beautiful, diverse, isolated, and ever-changing North Coast of California 100%!

Listen in and learn what it is to be 100% Humboldt!

Find us on You Tube, Linked In, Facebook, Instagram, and Tik Tok!

Send us a text

Larry Goldberg's life story reads like an adventure novel, spanning from protest movements in 1970s New York to pioneering renewable energy and internet infrastructure in Humboldt County. This wide-ranging conversation reveals how a philosophy major from Queens found himself sailing a square-rigger through the Caribbean, studying at Jerusalem's Holocaust museum, and eventually transforming Northern California's energy landscape.

At just 20 years old, Goldberg crewed on the ship used in the movie "Hawaii," sailing through the West Indies during the early days of reggae music before joining what he affectionately calls a "hippie ship" bound for Grenada. These formative adventures sparked a lifelong pattern of seeking meaningful challenges and embracing change—a philosophy he articulates as "Do what you can with what you've got, where you are, in the time you have."

After completing his MBA at Humboldt State with a focus on alternative energy (one of the earliest such programs on the West Coast), Goldberg established Northern California's first municipal solar utility in 1979. When Reagan-era policy changes eliminated crucial tax credits, he pivoted to energy efficiency work across eight counties before founding North Coast Internet in 1994—Humboldt's first internet service provider. His subsequent tech support business grew to serve CompUSA nationwide before the dot-com crash forced another reinvention.

Throughout these professional evolutions, Goldberg's commitment to community service remained constant. His 30-year involvement with the Redwood Alliance helped successfully decommission Humboldt Bay's nuclear power plant, while his 29 years in Rotary International (where he recently became president of Southwest Rotary) exemplify the organization's motto: "Service above self."

Today, Goldberg continues his solar energy work as a consultant with Six Rivers Solar while pursuing his passion for documenting local music through video recordings of regional festivals—a project he shares annually at his "Best of the Fests" gathering. His story demonstrates how adaptability, service, and finding joy in collaborative projects creates a life of purpose and impact.

Want to discover how your passion can become your purpose? Join us for this inspiring conversation with one of Humboldt County's most innovative community leaders.

Support the show

About 100% Humboldt with Scott Hammond

Humboldt County CA USA is the home of some of the most iconoclastic, genuine, and interesting folks in the world.

We are getting curious about the movers, shakers, and difference makers in Humboldt County CA-Home of the giant redwoods, 6 Rivers, and the vast Pacific Ocean.

We will discover what makes people live/evolve in the beautiful, diverse, isolated, and ever-changing North Coast of California 100%!

Listen in and learn what it is to be 100% Humboldt!

Find us on You Tube, Linked In, Facebook, Instagram, and Tik Tok!

Send us a text

What if the secret to fatherhood isn't found in parenting books but in knowing who you are and what you truly value? Scott Hammond, author of "Everyday Dad," joins Pete Ciotti on The Grit Podcast to explore how intentional parenting transforms both fathers and children.

This candid conversation cuts through parenting platitudes to address the real challenges modern dads face. Between demanding jobs, financial pressures, and technology competing for children's attention, many fathers feel the system is rigged against meaningful family connection. Yet Hammond offers a revolutionary perspective: these challenges can become opportunities for growth when approached with what he calls "maverick grit."

The discussion weaves through powerful insights about breaking generational cycles, speaking life into your children, and finding balance without compromise. Hammond vulnerably shares how he healed an estrangement with one of his children through authentic empathy rather than quick fixes. Pete reflects on discovering that some of his most meaningful connections with his teenage son happen in unexpected moments—like during a round of golf neither had initially prioritized.

Both men challenge the cultural narrative that success means accumulating possessions rather than nurturing relationships. "Show me your schedule or your checkbook," Hammond suggests, "and I'll show you your priorities." This practical wisdom grounds the conversation in actionable steps rather than abstract ideals.

Whether you're a new father figuring out where to start, a seasoned dad navigating the teenage years, or someone simply interested in the intersection of parenting and personal growth, this episode offers both inspiration and practical guidance for the journey.

The conversation closes with a powerful reminder that reverberates beyond parenting: what if your best years aren't behind you, but still ahead? For fathers ready to approach parenting with intentionality, courage, and presence, this possibility isn't just hopeful rhetoric—it's an invitation to transformation.

Support the show

About 100% Humboldt with Scott Hammond

Humboldt County CA USA is the home of some of the most iconoclastic, genuine, and interesting folks in the world.

We are getting curious about the movers, shakers, and difference makers in Humboldt County CA-Home of the giant redwoods, 6 Rivers, and the vast Pacific Ocean.

We will discover what makes people live/evolve in the beautiful, diverse, isolated, and ever-changing North Coast of California 100%!

Listen in and learn what it is to be 100% Humboldt!

Find us on You Tube, Linked In, Facebook, Instagram, and Tik Tok!