099 - Unpacking the Deal: Rick Hopper on Lori Greiner, QVC, and the Power of Low Concentration

The interview with entrepreneur Rick Hopper, founder of the magnetic eyeglass holder Reader Rest, provides an in-depth look at his journey from a window guy to a business mogul with high brand visibility. He discusses securing a deal with Lori Greiner on Shark Tank, which led to massive success on QVC, selling out in five minutes during their first appearance for $300,000. Rick shares crucial business lessons about scaling production, the challenges of dealing with major retailers like Walmart and Walgreens, and the importance of diversification to avoid being controlled by one large customer. The interview concludes with the exciting news of Rick buying back his company, Reader Rest, after it was run into the ground by the acquiring company. He also plugs his other company, Wicked Good Adhesive, and discusses his involvement as a director at Biz Owners Ed, a free program for serious entrepreneurs in the DFW area.For a summary and to connect with the guest, please visit https://www.linkedin.com/company/business-decoded-podcastProduced by www.andycostafilms.com