098 - Scaling from Two Brokers to 4,000: A Social Media Blueprint

This interview with Andy Dastur, President of North American Insurance Services, centers on two main themes: leveraging social media for massive organizational growth and the complexity of the U.S. healthcare industry. Dastur shares his experience of scaling his broker network from two to 4,000, attributing part of this success to a disciplined, platform-specific social media strategy, using Facebook for community engagement and YouTube for agent training. The discussion then shifts to the highly regulated and technology-lagging insurance sector, highlighting healthcare's immense cost as the U.S. government's largest expense, and concludes with a deep dive into the importance of entrepreneurial community involvement and giving back.For a summary and to connect with the guest, please visit https://www.linkedin.com/company/business-decoded-podcastProduced by www.andycostafilms.com