077_Building a Mindfulness-Based Nurse Coaching Business with Laura Alessio

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Host: Jarvis T. Gray, The Quality Coaching Co.
Guest: Laura Alessio, Founder of Nurse Coach Alessio

In this Health Biz Spotlight episode, Jarvis sits down with Laura Alessio, a board-certified health and wellness nurse coach and founder of Nurse Coach Alessio. Laura pulls back the curtain on her pathway from sociologist and Peace Corps health educator to an innovative health entrepreneur, blending mindfulness, meditation, and her years of nursing expertise.

Key Topics & Highlights

• Laura’s Journey Into Nurse Coaching
  • Grew up with a calling towards caregiving, inspired by her mother’s recovery from a traumatic brain injury during pregnancy.
  • Experience spans sociology, Peace Corps service, emergency care, and public health nursing before launching her own consulting and coaching business.
• From Legal Nurse Consulting to Mindfulness Coaching
  • Pivoted into legal nurse consulting during the pandemic.
  • A life-changing encounter brought her into the world of nurse coaching and mindfulness facilitation.
  • Recently certified to facilitate Dr. Joe Dispenza’s Back to Balance meditation series.
• Business Mission & Niche
  • Passion for making mindfulness and meditation accessible, especially for high-stress professionals and those facing chronic health issues.
  • Integrates functional medicine training with her personal healing journey to offer a holistic coaching experience.
• Business & Strategy Insights
  • The challenge and opportunity of educating potential clients about the emerging nursing coach profession.
  • Importance of articulating a clear value proposition: identifying and communicating the real problems you solve, not just your credentials.
  • Leveraging frameworks for lead generation, client avatar creation, and offers that truly reflect a transformation.
• Offer Structure & Revenue Models
  • Current offerings: Individual coaching packages (4- and 9-session formats), Stress Less with Mindfulness Facebook group, and plans for a meditation course with group coaching.
  • Guidance on pricing, building signature solutions, and considering B2B (business-to-business) wellness programs for healthcare organizations.
  • Discussion about risk-reversal strategies in coaching offers to make enrolling a “no brainer” for clients.
• Personal Values in Practice
  • Emphasis on creating a safe, confidential, and trusting coaching space.
  • Laura’s commitment to sharing her own struggles and triumphs to help clients feel seen, supported, and empowered.

Resources & Links

• Laura’s Website: nursecoachalessio.com
• Follow Laura on Instagram: @nursecoachalessio
• LinkedIn & Facebook: Laura Alessio
• Join Laura’s free Facebook group: Stress Less with Mindfulness

Calls to Action

• Are you a healthcare or wellness entrepreneur wanting clarity on your growth strategy? Take the free Health Biz Scorecard (link in show notes)!
• Interested in mindfulness, meditation, and improved well-being? Connect with Laura or join her Facebook community.

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