#028: How to Practically Build a Value Ladder in Your Business

Did you know value ladders are on of the most beneficial things you can build on the back end of your business? Today, we're talking about how to actually create a value ladder for your business (and a quick refresher about what one is!). In today's episode, we're diving into the how's, what's and where's of building a value ladder. Whether you're a product based business or a service based business, a value ladder will absolutely serve you well so let's get started on how to build one for your biz! 

What we’re discussing today:

• What is a value ladder
• How to build a value ladder in a service based business
• Tips to promote your value ladder
• How to create your value ladder in a product based business
• Consumption sequences and how they help build your ladder
• Why consumption sequences are the most underutilized methods in value ladder promotion
• What a nurture sequence is - and if it's helpful
• Where to start building your value ladder

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Connect with Kat & Megan: https://talkingsmallbusinesspodcast.com/