
021: From Legal Briefs to Animal Advocacy…How Thom Norman of FarmKind is Changing the Narrative of Compassion
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Can $23 a Month Offset Animal Suffering? Thom Norman of FarmKind Explains
Can a small monthly donation create massive impact for animals? In this episode of Better Life for Animals, host Cheryl Moss sits down with Thom Norman, co-founder and director of Outreach at FarmKind, to explore how $23 a month can reduce the suffering caused by an average omnivorous diet.
Thom introduces the concept of diet offsetting, a practical and inclusive solution for those who care about animals but may not be fully plant-based. Through FarmKind’s Compassion Calculator, individuals can measure the impact of their dietary choices and offset harm by donating to carefully vetted, high-impact animal charities.
Thom shares his personal journey from corporate law to full-time animal advocacy, inspired by his own companion animals and the powerful message of The Life You Can Save. He also highlights how corporate campaigns, like the move toward cage-free eggs, are achieving real change at scale.
What you'll learn:
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How diet offsetting empowers more people to help animals
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Why $1 can free a chicken from a battery cage
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How transparency and accountability build donor trust
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What makes FarmKind’s giving strategy unique and effective
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Why you do not have to be fully vegan to start making a difference
Whether you are a lifelong vegan or just beginning your journey toward more compassionate living, this episode will show you how your dollars can do more than you ever imagined.
Full post: https://www.betterlifeforanimals.com/podcast/021-Thom-Norman