Episodios

  • Ep1: Bootstrapping a brownie business (TheHungryMute)
    Jul 16 2025

    Makobomrero Mutezo, founder of TheHungryMute and winner of the Capitec Rising Star award, is in the early stages of building a food design empire.

    With a mix of culinary and design skills, plus a curious mind, he shares delicious insights in episode 1 of The Finance Ghost plugged in with Capitec.

    Major points covered include:

    • The backstory to the business - how travel to Germany inspired a love of food design and connecting cultures.
    • The critical importance for entrepreneurs of being curious about the world around you.
    • How a combination of skills can create a unique business, but makes it more difficult to scale.
    • The long-term value of bootstrapping a business.
    • The biggest (and most expensive) mistake made along the way.
    • How family support makes such a difference to the process.

    The Finance Ghost plugged in with Capitec is made possible by the support of Capitec Business. All the entrepreneurs featured on this podcast are clients of Capitec. Capitec is an authorised Financial Services Provider, FSP number 46669.

    Chapters
    • (00:00:00) - The Finance Ghost plugged in with Capitec
    • (00:01:16) - TheHungryMute
    • (00:04:02) - Starting a business with just a few ideas
    • (00:07:08) - Starting a business after travel
    • (00:12:41) - The search for a unique combination of skills
    • (00:19:10) - Finding a person to help in the business
    • (00:21:02) - Getting access to finance for SMEs
    • (00:21:38) - Why bootstrapping is good for business
    • (00:25:06) - What's your biggest mistake?
    • (00:28:22) - Conversations about the future
    • (00:31:43) - The role of family
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    34 m