-
Trailblazer
- The Power of Business as the Greatest Platform for Change
- Narrado por: Ray Porter
- Duración: 8 h y 7 m
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Resumen del Editor
New York Times best seller
The founder and co-CEO of Salesforce delivers an inspiring vision for successful companies of the future - in which changing the world is everyone’s business.
"The gold standard on how to use business as a platform for change at this urgent time." (Ray Dalio, founder of Bridgewater Associates and author of Principles: Life and Work)
What’s the secret to business growth and innovation and a purpose-driven career in a world that is becoming vastly more complicated by the day? According to Marc Benioff, the answer is embracing a culture in which your values permeate everything you do.
In Trailblazer, Benioff gives listeners a rare behind-the-scenes look at the inner workings of one of the world’s most admired companies. He reveals how Salesforce’s core values - trust, customer success, innovation, and equality - and commitment to giving back have become the company’s greatest competitive advantage and the most powerful engine of its success. Because no matter what business you’re in, Benioff says, values are the bedrock of a resilient company culture that inspires all employees, at every level, to do the best work of their lives. Along the way, he shares insights and best practices for anyone who wants to cultivate a company culture positioned to thrive in the face of the inevitable disruption ahead.
None of us in the business world can afford to sit on the sidelines and ignore what’s going on outside the walls of our workplaces. In the future, profits and progress will no longer be sustainable unless they serve the greater good. Whether you run a company, lead a small team, or have just draped an ID badge around your neck for the first time, Trailblazer reveals how anyone can become an agent of change.
Praise for Trailblazer
"A guide for what every business and organization must do to thrive in this period of profound political and economic change." (Jamie Dimon, chairman and CEO of JPMorgan Chase)
"In Trailblazer, Benioff explores how companies can nurture a values-based culture to become powerful platforms for change." (Susan Wojcicki, CEO of YouTube)
Reseñas de la Crítica
"Trailblazer is an urgent and compelling book for anyone in business who yearns to fulfill a higher mission in the world. Marc’s powerful and poignant stories of leadership remind each of us what we can achieve when we abandon 'business as usual' and make our values the driving force of our work." (Richard Branson, founder of the Virgin Group, author and philanthropist)
"Marc Benioff is a champion in more ways than one! I was truly inspired by his example of how values like trust, inclusion and giving back are the foundation of successful businesses and careers. Trailblazer lays out a model for a winning culture where everyone has an equal opportunity to have their voice heard." (Billie Jean King, tennis champion and social-justice and equality activist)
"Benioff shares how his business became hugely successful not in spite of his determination to do what he believed in, but because of it. He provides a role model for talented young people in the business world, and for everyone who wants to make a positive impact." (Jane Goodall, primatologist and world-renowned conservationist)
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- Narrado por: Steven Menasche
- Duración: 8 h y 51 m
- Versión completa
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Starting in 1997, Bob Chapman and Barry-Wehmiller pioneered a dramatically different approach to leadership that creates off-the-charts morale, loyalty, creativity, and business performance. The company utterly rejects the idea that employees are simply functions to be moved around, "managed" with carrots and sticks, or discarded at will. Instead Barry-Wehmiller manifests the reality that every single person matters, just like in a family. That's not a cliché on a mission statement; it's the bedrock of the company's success.
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A Much Better Read
- De Bob Burton en 12-14-18
De: Bob Chapman, y otros
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Good Company
- De: Arthur M. Blank
- Narrado por: Danny Campbell
- Duración: 7 h y 6 m
- Versión completa
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Historia
Arthur M. Blank believes that for good companies, purpose and profit can - and should - go hand in hand. And he should know. Together with cofounder Bernie Marcus, Blank built The Home Depot from an idea and a dream to a $50 billion-dollar company, the leading home improvement retailer in the world. And even while opening a new store every 42 hours, they never lost sight of their commitment to care for their people and communities.
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Honest and insightful
- De C. Evans en 09-27-20
De: Arthur M. Blank
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The High-Potential Leader
- How to Grow Fast, Take on New Responsibilities, and Make an Impact
- De: Ram Charan, Geri Willigan
- Narrado por: Bob Reed
- Duración: 5 h y 48 m
- Versión completa
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Companies need high potential leaders (Hi-Pos) more than ever before to help them adapt to today's tumultuous, digitally-driven business environment. If you meet the Hi-Po criteria, you're in high demand - and this book explains how to fast-track yourself.
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Good book for people wanting to climb the corporate ladder and for executives to accelerate high - potential leaders
- De Niel en 06-23-19
De: Ram Charan, y otros
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Peak
- How Great Companies Get Their Mojo from Maslow (Revised and Updated)
- De: Chip Conley
- Narrado por: Brian Sutherland
- Duración: 10 h y 28 m
- Versión completa
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Peak is the popular, transformative guide to doing business better, written by a seasoned entrepreneur/CEO who has disrupted his favorite industry not once but twice. Author Chip Conley, founder and former CEO of one of the world's largest boutique hotel companies, turned to psychologist Abraham Maslow's Hierarchy of Needs at a time when his company was in dire need.
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Presentation and attention to detail matter
- De Stephen Estelle en 11-05-19
De: Chip Conley
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The Self-Made Billionaire Effect
- How Extreme Producers Create Massive Value
- De: John Sviokla, Mitch Cohen
- Narrado por: Erik Synnestvedt
- Duración: 6 h y 17 m
- Versión completa
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General
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Historia
Imagine what Atari might have achieved if Steve Jobs had stayed there to develop the first massmarket personal computer. Or what Steve Case might have done for PepsiCo if he hadn't left for a gaming start-up that eventually became AOL. What if Salomon Brothers had kept Michael Bloomberg, or Bear Stearns had exploited the inventive ideas of Stephen Ross? Scores of top-tier entrepreneurs worked for established corporations before they struck out on their own and became self-made billionaires.
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Waste of time!
- De Anonymous User en 05-30-20
De: John Sviokla, y otros
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All In
- How the Best Managers Create a Culture of Belief and Drive Big Results
- De: Adrian Gostick, Chester Elton
- Narrado por: Adrian Gostick, Chester Elton
- Duración: 6 h y 55 m
- Versión completa
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To have any hope of succeeding as a manager, you need to get your people all in. Whether you manage the smallest of teams or a multi-continent organization, you are the owner of a work culture and few things will have a bigger impact on your performance than getting your people to buy into your ideas and your cause and to believe what they do matters. Based on their extensive consulting experience, the authors present a simple seven-step road map for creating a culture of belief.
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Interesting Theories in Management
- De Nancy en 07-28-12
De: Adrian Gostick, y otros
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The World Is Flat
- Further Updated and Expanded
- De: Thomas L. Friedman
- Narrado por: Oliver Wyman
- Duración: 27 h y 15 m
- Versión completa
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General
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Historia
When scholars write the history of the world twenty years from now, what will they say was the most crucial development in the first few years of the twenty-first century? The attacks on the World Trade Center on 9/11 and the Iraq war? Or the convergence of technology and events that allowed India, China, and so many other countries to become part of the global supply chain for services and manufacturing, creating an explosion of wealth in the middle classes of the world's two biggest nations?
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If you like cliches...
- De Jonathan Shultz en 09-08-07
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The Relationship Economy
- Building Stronger Customer Connections in the Digital Age
- De: John R. DiJulius III
- Narrado por: Joel Richards
- Duración: 5 h y 22 m
- Versión completa
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General
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Narración:
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In The Relationship Economy, author John DiJulius teaches business leaders about the importance of relationship building in the digital age. He argues that in spite of (and because of) the advances in tech, we've become a less connected society. We have dramatically evolved away from face-to-face communication, and the skill of building rapport is evaporating. This means that customer personalization and relationships are more important now than ever - and they will be the key to success for businesses moving forward.
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Reinforces core values
- De Vicki Cloutier en 04-07-22
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Questions Are the Answer
- A Breakthrough Approach to Your Most Vexing Problems at Work and in Life
- De: Hal Gregersen
- Narrado por: Rick Adamson
- Duración: 8 h y 45 m
- Versión completa
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Historia
For innovation and leadership guru Hal Gregersen, the power of questions has always been clear - but it took some years for the follow-on question to hit him: If so much depends on fresh questions, shouldn’t we know more about how to arrive at them? That sent him on a research quest ultimately including more than 200 interviews with creative thinkers. Questions Are the Answer delivers the insights Gregersen gained about the conditions that give rise to catalytic questions - and breakthrough insights - and how anyone can create them.
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All you need is the title
- De Bob Jordy en 01-13-22
De: Hal Gregersen
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Africa Rise and Shine
- De: Jim Ovia
- Narrado por: David Applefield
- Duración: 4 h y 8 m
- Versión completa
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General
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Narración:
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Historia
The road to success is rarely linear and never easy. But with courage, hard work, perseverance, and dedication to duty, Jim Ovia, founder and chairman of Zenith Bank, proves we can achieve the unthinkable. Jim has been called the Godfather of Banking by Forbes Africa. And this should be no surprise. In a time of tension between military and civilian regimes, periods of incredible economic instability, and a decaying infrastructure, Jim founded Zenith Bank in Nigeria.
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Very inspiring
- De Henry en 06-10-23
De: Jim Ovia
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Smart People Should Build Things
- How to Restore Our Culture of Achievement, Build a Path for Entrepreneurs, and Create New Jobs in America
- De: Andrew Yang
- Narrado por: Tim Paige
- Duración: 6 h y 12 m
- Versión completa
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General
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Historia
In Smart People Should Build Things, this self-described "recovering lawyer" and entrepreneur weaves together a compelling narrative of success stories (including his own), offering observations about the flow of talent in the United States and explanations of why current trends are leading to economic distress and cultural decline. He also presents recommendations for both policy makers and job seekers to make entrepreneurship more realistic and achievable.
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Smart doesn’t mean smart.
- De Will en 03-21-20
De: Andrew Yang
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Joy, Inc.
- How We Built a Workplace People Love
- De: Richard Sheridan
- Narrado por: Tim Andres Pabon
- Duración: 7 h y 28 m
- Versión completa
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General
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Narración:
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Historia
Joy, Inc. offers an inside look at how Sheridan and Menlo created a joyful culture, and shows how any organization can follow their methods for a more passionate team and sustainable, profitable results. Sheridan also shows how to run smarter meetings and build cultural training into your hiring process. Joy, Inc. offers an inspirational blueprint for listeners in any field who want a committed, energizing atmosphere at work - leading to sustainable business results.
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Hey Menlo.
- De Stacey Colón en 03-25-16
De: Richard Sheridan
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The Reinventors
- How Extraordinary Companies Pursue Radical Continuous Change
- De: Jason Jennings
- Narrado por: Jason Jennings
- Duración: 6 h y 10 m
- Versión completa
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General
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Narración:
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Historia
Eventually every job and every business will become irrelevant. According to Jason Jennings, the past few decades have seen unprecedented shifts: former third-world nations have transformed themselves into high-tech manufacturing powerhouses; technology has democratized business and increased competition in ways never before seen; and customers, used to getting exactly what they want when they want it, are no longer beholden to the corporate giants.
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Good advice
- De Myers en 07-28-18
De: Jason Jennings
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The Strategist
- Be the Leader Your Business Needs
- De: Cynthia Montgomery
- Narrado por: Karen White
- Duración: 6 h y 29 m
- Versión completa
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General
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Narración:
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Historia
Based on an acclaimed professor's legendary strategy course at Harvard Business School, The Strategist offers a radically new perspective on a leader's most vital role. "Are you a strategist?" That's the first question Cynthia Montgomery asks the business owners and senior executives from all over the world who participate in her highly regarded executive education course. It's not a question they anticipate, but by the time the program ends, they cannot imagine leading their companies to success without being - and living the role of - a strategist.
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Slow going with an odd narrative tone
- De Benson Bumpkin en 08-06-12
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How did salesforce.com grow from a start-up in a rented apartment into the world's fastest growing software company in less than a decade? Marc Benioff, the visionary founder, chairman, and CEO of salesforce.com, tells how he and his team created and used new business, technology, and philanthropic models tailored to this time of extraordinary change.
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Not perfect, but worth a listen
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Masters of Scale
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Behind the scenes in Silicon Valley, Reid Hoffman (founder of LinkedIn, investor at Greylock) is a sought-after adviser to heads of companies and heads of state. On each episode of his podcast, Masters of Scale, he sits down with a guest from an all-star list of visionary founders and leaders, digging into the surprising strategies that power their company’s growth. In this book, he draws on their most riveting, revealing stories - as well as his own experience as a founder and investor - to distill the secrets behind the most extraordinary success stories of our times.
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It's not a book it's meandering excrement
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Salesforce Dreams
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"Salesforce Dreams: Marc Benioff's Secrets to Finding Meaning and Success" is a book that provides insights into the life and success of Marc Benioff, the founder and CEO of Salesforce. The book is divided into six parts, each of which provides a comprehensive analysis of Benioff's life, Salesforce's journey, and strategies for success. The first part of the book, "The Early Years," discusses the childhood influences that shaped Benioff's life. From his family, friends, and mentors, to his early entrepreneurial ventures, readers can learn valuable lessons about what it takes to succeed in ...
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Keeping at It
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As chairman of the Federal Reserve (1979-1987), Paul Volcker slayed the inflation dragon that was consuming the American economy and restored the world's faith in central bankers. That extraordinary feat was just one pivotal episode in a decades-long career serving six presidents. Told with wit, humor, and down-to-earth erudition, the narrative of Volcker's career illuminates the changes that have taken place in American life, government, and the economy since World War II.
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Wow! This Was Just What I Needed.
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Business Adventures
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Behind the Cloud
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Inspirational
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In 1984, soon-to-be college dropout Michael Dell hid signs of his fledgling PC business in the bathroom of his University of Texas dorm room. Almost 30 years later, at the pinnacle of his success as founder and leader of Dell Technologies, he found himself embroiled in a battle for his company’s survival. What he’d do next could ensure its legacy — or destroy it completely.
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Not perfect, but worth a listen
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Masters of Scale
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Behind the scenes in Silicon Valley, Reid Hoffman (founder of LinkedIn, investor at Greylock) is a sought-after adviser to heads of companies and heads of state. On each episode of his podcast, Masters of Scale, he sits down with a guest from an all-star list of visionary founders and leaders, digging into the surprising strategies that power their company’s growth. In this book, he draws on their most riveting, revealing stories - as well as his own experience as a founder and investor - to distill the secrets behind the most extraordinary success stories of our times.
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Invention
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Famously, over a four-year period, James Dyson made 5,127 prototypes of the cyclonic vacuum cleaner that would transform the way houses are cleaned around the world. In devoting all his resources to iteratively developing the technology, he risked it all, but out of many failures and setbacks came hard-fought success. In Invention: A Life, Dyson reveals how he came to set up his own company and led it to become one of the most inventive technology companies in the world. It is a compelling and dramatic tale, with many obstacles overcome.
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Inspiring
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The SaaS Playbook
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Learn how to compete against large competitors and structure your pricing for maximum growth. Discover the four SaaS Cheat Codes that can dramatically accelerate your business's success. Learn how to avoid common mistakes that SaaS founders make and identify the right marketing approaches for your business.
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Solid
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The Better Angels of Our Nature
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Faced with the ceaseless stream of news about war, crime, and terrorism, one could easily think we live in the most violent age ever seen. Yet as New York Times bestselling author Steven Pinker shows in this startling and engaging new work, just the opposite is true: violence has been diminishing for millennia and we may be living in the most peaceful time in our species's existence.
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I'd kill for another book this good
- De Eric en 11-11-11
De: Steven Pinker
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The Outsiders
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General
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Narración:
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Historia
In The Outsiders, you'll learn the traits and methods striking for their consistency and relentless rationality that helped these unique leaders achieve such exceptional performance. Humble, unassuming, and often frugal, these "outsiders" shunned Wall Street and the press, and shied away from the hottest new management trends. Instead, they shared specific traits that put them and the companies they led on winning trajectories: a laser-sharp focus on per share value as opposed to earnings or sales growth; an exceptional talent for allocating capital and human resources; and the belief that cash flow, not reported earnings, determines a company's long-term value.
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Great summary of the 8 CEOs, lessons to learn from
- De Jason S en 09-04-19
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Originals
- How Non-Conformists Move the World
- De: Adam Grant, Sheryl Sandberg - foreword
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With Give and Take, Adam Grant not only introduced a landmark new paradigm for success but also established himself as one of his generation’s most compelling and provocative thought leaders. In Originals he again addresses the challenge of improving the world, but now from the perspective of becoming original: choosing to champion novel ideas and values that go against the grain, battle conformity, and buck outdated traditions. How can we originate new ideas, policies, and practices without risking it all?
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Interesting, but not science
- De Lloyd Fassett en 03-14-16
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Tribe of Mentors
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Tim Ferriss, the number-one New York Times best-selling author of The 4-Hour Workweek, shares the ultimate choose-your-own-adventure book - a compilation of tools, tactics, and habits from 130+ of the world's top performers. From iconic entrepreneurs to elite athletes, from artists to billionaire investors, their short profiles can help you answer life's most challenging questions, achieve extraordinary results, and transform your life.
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Maybe not a good format for an audio-book version
- De M. Arthur Cré en 06-13-20
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The Fountainhead
- De: Ayn Rand
- Narrado por: Christopher Hurt
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One of the 20th century's most challenging novels of ideas, The Fountainhead champions the cause of individualism through the story of a gifted young architect who defies the tyranny of conventional public opinion. The struggle for personal integrity in a world that values conformity above creativity is powerfully illustrated through three characters: Howard Roarke, a genius; Gail Wynand, a newspaper mogul and self-made millionaire; and Dominique Francon, a devastating beauty.
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The Fountainhead
- De Zachary en 06-04-10
De: Ayn Rand
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The Undoing Project
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Forty years ago Israeli psychologists Daniel Kahneman and Amos Tversky wrote a series of breathtakingly original studies undoing our assumptions about the decision-making process. Their papers showed the ways in which the human mind erred systematically when forced to make judgments about uncertain situations. Their work created the field of behavioral economics, revolutionized Big Data studies, advanced evidence-based medicine, led to a new approach to government regulation, and made Michael Lewis' work possible.
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Behind the scenes of amazing science
- De Neuron en 10-16-17
De: Michael Lewis
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Sam Walton
- Made in America
- De: John Huey, Sam Walton
- Narrado por: Henry Strozier
- Duración: 10 h y 31 m
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General
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Narración:
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Historia
Meet a genuine American folk hero cut from the homespun cloth of America's heartland: Sam Walton, who parlayed a single dime store in a hardscrabble cotton town into Wal-Mart, the largest retailer in the world. The undisputed merchant king of the late 20th century, Sam never lost the common touch. Here, finally, inimitable words. Genuinely modest, but always sure of his ambitions and achievements. Sam shares his thinking in a candid, straight-from-the-shoulder style. In a story rich with anecdotes and the "rules of the road" of both Main Street and Wall Street, Sam Walton chronicles the inspiration, heart, and optimism that propelled him to lasso the American Dream.
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Capitalism Is The Way
- De Nathan Ruff en 04-14-19
De: John Huey, y otros
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Autobiography of a Yogi
- De: Paramahansa Yogananda
- Narrado por: Ben Kingsley
- Duración: 17 h y 49 m
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General
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Narración:
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Historia
When Autobiography of a Yogi first appeared in 1946, it was acclaimed as a landmark work in its field. The New York Times hailed it as "a rare account". Newsweek pronounced it "fascinating". The San Francisco Chronicle declared, "Yogananda presents a convincing case for yoga, and those who 'came to scoff' may remain 'to pray." Today it is still one of the most widely read and respected books ever published on the wisdom of the East.
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Spiritually Uplifting -- and entertaining!
- De D en 12-27-04
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The Ride of a Lifetime
- Lessons Learned from 15 Years as CEO of the Walt Disney Company
- De: Robert Iger
- Narrado por: Jim Frangione, Robert Iger
- Duración: 8 h y 45 m
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Robert Iger became CEO of The Walt Disney Company in 2005, during a difficult time. Competition was more intense than ever, and technology was changing faster than at any time in the company’s history. His vision came down to three clear ideas: Recommit to the concept that quality matters, embrace technology instead of fighting it, and think bigger - think global - and turn Disney into a stronger brand in international markets.
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Joins “Shoe Dog” as required biographies.
- De Matt S. en 01-02-20
De: Robert Iger
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The Almanack of Naval Ravikant
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Naval Ravikant is an entrepreneur, philosopher, and investor who has captivated the world with his principles for building wealth and creating long-term happiness. The Almanack of Naval Ravikant is a collection of Naval’s wisdom and experience from the last 10 years, shared as a curation of his most insightful interviews and poignant reflections. This isn’t a how-to book, or a step-by-step gimmick. Instead, through Naval’s own words, you will learn how to walk your own unique path toward a happier, wealthier life.
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Narrator sucks
- De Dagarcia718 en 03-25-21
De: Eric Jorgenson, y otros
Lo que los oyentes dicen sobre Trailblazer
Calificaciones medias de los clientesReseñas - Selecciona las pestañas a continuación para cambiar el origen de las reseñas.
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- William E.
- 10-31-19
Thank you, Marc!
Trailblazer is nicely written and provides direction and inspiration to all of us to do well AND do good in business (as well as generally in life). While this is as much of a long-form advertisement for Salesforce, as a how-to for being a better business person, I think it is an inspiring autobiography that is worth reading! Thank you, Marc!
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- James S.
- 11-02-19
Book subtitle is accurate
Well-written, direct, and focused accounts of how Benioff and his Salesforce people (with specific and ample credit given where applicable) have attempted to tackle social issues of the day - including the costs and benefits accrued to Salesforce for taking on these issues - including inequality of all types in business and education, as well as technological powers that can be good and bad (AI).
A few early reviewers of this audible apparently have an axe to grind with Benioff himself, but their comments seem totally out of context with regard to this book in particular. The book's focus is mainly on Salesforce, and what actions they have taken as stated above, but I don't think anyone with a clear head would consider it self-aggrandizing.
I think this is a great book for this genre, and one with an implied call to action which has helped to keep my own flame burning with regard to actually implementing actions for social betterment.
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- Héctor Hernández Curiel
- 11-25-19
Driving the business into the future
Me encantó como estuvo transformando la forma de manejar la empresa desde sus inicios. Y sobre todo como se puede ser consciente de las personas, medio ambiente y de los socios.
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- Anonymous User
- 01-04-23
Inspirational
A must read for any Entrepreneur. Marc is a true leader and an inspiration for all those looking to lead a great team or company.
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- Amzn Customer
- 12-15-19
A quintessential book for corporate America
Brilliant work by a truly iconic CEO who genuinely cares. Marc shares how he has built a haven for anyone looking to make a true difference in the world.
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- CitySlicker68
- 07-27-21
Ray Porter narrating this book is tremendous!
Ray Porter is one of the best narrators I’ve ever heard . He brings the book alive - much like Peter Coyote in the Ken Burns documentaries.
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- Shakeeb
- 03-20-22
Very inspiring way of corporate story telling 👏👏
Great piece of a business success story told well. Sincere effort to narrate interesting aspects of a great business journey from a leader's perspective. Good read for nurturing corporate leadership attitude & approach. Wish the audi book was narrated by Marc himself. Still the narrator is almost close in delivering it in Marc's style. 4/5 Stars
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- K.S.
- 11-07-19
Bob? Is that you?
It took me a little bit to get used to the idea that this book about saving the planet and society wasn’t being narrated from a far distant galaxy...
It’s a great book overall. Not everyone will like it but I think everyone should still read/listen to it. Perspective and understanding are critical elements of a constructive conversation about some very serious challenges that need to be discussed.
Thank you Marc, Monica, and Ray for putting this out into the Bobi... I mean, universe!
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- Doc
- 11-01-19
A must read for any business leader...
Inspiring and refreshing read... Benioff is a breath of fresh air. We need more Marc Benioff's in this world!
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- CU
- 01-21-20
Bragging and hypocrisy
First off: I love salesforce. It’s a beautiful platform. I deeply wanted to love this book.
Next: this entire book is filled with Marc bragging about how good of a person he is and how enlightened he is. Neither of those are seem to be true though. The first three chapters are non-stop bragging about how much Salesforce gives back when in fact it only gives back 1% of its profits. I found the book to be liberally smug without the justification. Bummer read. Classic San Fran.
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