The WOW Effect! Design The Extraordinary

The world is changing and so are we. The search for unique and memorable experiences is what sets the tone: How do we get the most of our creative potential? How do we become a must in business? How do we apply a WOW experience design in our lives, in our personal projects ,and in our businesses? In The WOW Effect! Mari Carmen Obregon shows readers through models of inspiration, practical exercises, and success stories, how to transform everything we touch into a special & meaningful experience, to discover our Creative Self and the WOW within each of us. Her workshops and keynotes on the WOW Effect! have been conducted successfully with over 20,000 participants in Mexico, United States, Europe, and Central and South America, pointing to a paradigm of creative thinking that breaks with traditional schemes.