-
The Gamification Toolkit
- Dynamics, Mechanics, and Components for the Win
- Narrado por: Sean Pratt
- Duración: 53 m
Failed to add items
Add to Cart failed.
Error al Agregar a Lista de Deseos.
Error al eliminar de la lista de deseos.
Error al añadir a tu biblioteca
Error al seguir el podcast
Error al dejar de seguir el podcast
The Gamification Toolkit
Compra ahora por US$5.14
No default payment method selected.
We are sorry. We are not allowed to sell this product with the selected payment method
Los oyentes también disfrutaron...
-
For the Win
- How Game Thinking Can Revolutionize Your Business
- De: Kevin Werbach, Dan Hunter
- Narrado por: Walter Dixon
- Duración: 3 h y 2 m
- Versión completa
-
General4 out of 5 stars 131
-
Narración:4 out of 5 stars 115
-
Historia4 out of 5 stars 113
Take your business to the next level - for the win. Millions flock to their computers, consoles, mobile phones, tablets, and social networks each day to play World of Warcraft, Farmville, Scrabble, and countless other games, generating billions in sales each year. The careful and skillful construction of these games is built on decades of research into human motivation and psychology: A well-designed game goes right to the motivational heart of the human psyche.
-
3 out of 5 stars
-
Repetitive
- De Jason en 04-27-15
De: Kevin Werbach, y otros
-
Actionable Gamification
- Beyond Points, Badges, and Leaderboards
- De: Yu-kai Chou
- Narrado por: Scott R. Smith
- Duración: 12 h y 29 m
- Versión completa
-
General4.5 out of 5 stars 482
-
Narración:4.5 out of 5 stars 406
-
Historia4.5 out of 5 stars 402
The new era of gamification and human-focused design optimizes for motivation and engagement over traditional function-focused design. Within the industry, studies on game mechanics and behavioral psychology have become proliferate. However, few people understand how to merge the two fields into experience designs that reliably increases business metrics and generates a return on investment.
-
2 out of 5 stars
-
Just a bunch of rules and no source references
- De Abel en 09-07-17
De: Yu-kai Chou
-
Hooked: How to Build Habit-Forming Products
- De: Nir Eyal, Ryan Hoover
- Narrado por: Nir Eyal
- Duración: 4 h y 40 m
- Versión completa
-
General4.5 out of 5 stars 4,602
-
Narración:4 out of 5 stars 3,826
-
Historia4.5 out of 5 stars 3,791
Why do some products capture our attention, while others flop? What makes us engage with certain products out of habit? Is there a pattern underlying how technologies hook us? This audiobook introduces listeners to the "Hooked Model", a four-step process companies use to build customer habits. Through consecutive cycles through the hook, successful products reach their ultimate goal of bringing users back repeatedly - without depending on costly advertising or aggressive messaging.
-
4 out of 5 stars
-
Great book, wish the narration was a little better.
- De Todays The Best Day - Dani Davis en 07-21-15
De: Nir Eyal, y otros
-
Launch (Updated & Expanded Edition)
- How to Sell Almost Anything Online, Build a Business You Love, and Live the Life of Your Dreams
- De: Jeff Walker
- Narrado por: Jeff Walker
- Duración: 9 h y 12 m
- Versión completa
-
General4.5 out of 5 stars 297
-
Narración:4.5 out of 5 stars 246
-
Historia4.5 out of 5 stars 247
From the creator of Product Launch Formula: a new edition of the number one New York Times best-selling guide that's redefined online marketing and helped countless entrepreneurs make millions. The revised and updated edition of the number one New York Times best seller Launch will build your business - fast. Whether you've already got an online business or you're itching to start one, this is a recipe for getting more traction and a fast start.
-
3 out of 5 stars
-
Stop selling yourself Jeff Walker! Holy cow!
- De Brent D Brookbush en 08-25-21
De: Jeff Walker
-
Reality Is Broken
- Why Games Make Us Better and How They Can Change the World
- De: Jane McGonigal
- Narrado por: Julia Whelan
- Duración: 13 h y 23 m
- Versión completa
-
General4 out of 5 stars 962
-
Narración:4.5 out of 5 stars 770
-
Historia4 out of 5 stars 761
In today’s society, games are fulfilling real human needs in ways that reality is not. Hundreds of millions of people globally - 174 million in the United States alone - regularly inhabit game worlds because they provide the rewards, stimulating challenges and epic victories that are so often lacking in the real world. Jane McGonigal argues that we need to figure out how to make the real world—our homes, our businesses and our communities—engage us in the way that games do.
-
4 out of 5 stars
-
Starry-eyed but inspiring
- De Ryan en 03-07-12
De: Jane McGonigal
-
Be Your Future Self Now
- The Science of Intentional Transformation
- De: Dr. Benjamin Hardy
- Narrado por: Dr. Benjamin Hardy
- Duración: 5 h y 12 m
- Versión completa
-
General5 out of 5 stars 916
-
Narración:4.5 out of 5 stars 800
-
Historia5 out of 5 stars 795
Who is your Future Self? That question is the answer to all your life's questions. When you know who you want to be then you know what you're going to do today. That answer directly impacts how motivated you are, and how you feel about yourself. It's the answer to whether you'll distract yourself on social media for hours, whether you'll eat junk food and what time you get up in the morning. Renowned psychologist Dr Benjamin Hardy will show you how to allow your imagined Future Self to be the driver of your current reality so that you can change in unbelievable ways.
-
2 out of 5 stars
-
MORE ARTICLE THAN BOOK…
- De NYC en 07-03-22
-
For the Win
- How Game Thinking Can Revolutionize Your Business
- De: Kevin Werbach, Dan Hunter
- Narrado por: Walter Dixon
- Duración: 3 h y 2 m
- Versión completa
-
General4 out of 5 stars 131
-
Narración:4 out of 5 stars 115
-
Historia4 out of 5 stars 113
Take your business to the next level - for the win. Millions flock to their computers, consoles, mobile phones, tablets, and social networks each day to play World of Warcraft, Farmville, Scrabble, and countless other games, generating billions in sales each year. The careful and skillful construction of these games is built on decades of research into human motivation and psychology: A well-designed game goes right to the motivational heart of the human psyche.
-
3 out of 5 stars
-
Repetitive
- De Jason en 04-27-15
De: Kevin Werbach, y otros
-
Actionable Gamification
- Beyond Points, Badges, and Leaderboards
- De: Yu-kai Chou
- Narrado por: Scott R. Smith
- Duración: 12 h y 29 m
- Versión completa
-
General4.5 out of 5 stars 482
-
Narración:4.5 out of 5 stars 406
-
Historia4.5 out of 5 stars 402
The new era of gamification and human-focused design optimizes for motivation and engagement over traditional function-focused design. Within the industry, studies on game mechanics and behavioral psychology have become proliferate. However, few people understand how to merge the two fields into experience designs that reliably increases business metrics and generates a return on investment.
-
2 out of 5 stars
-
Just a bunch of rules and no source references
- De Abel en 09-07-17
De: Yu-kai Chou
-
Hooked: How to Build Habit-Forming Products
- De: Nir Eyal, Ryan Hoover
- Narrado por: Nir Eyal
- Duración: 4 h y 40 m
- Versión completa
-
General4.5 out of 5 stars 4,602
-
Narración:4 out of 5 stars 3,826
-
Historia4.5 out of 5 stars 3,791
Why do some products capture our attention, while others flop? What makes us engage with certain products out of habit? Is there a pattern underlying how technologies hook us? This audiobook introduces listeners to the "Hooked Model", a four-step process companies use to build customer habits. Through consecutive cycles through the hook, successful products reach their ultimate goal of bringing users back repeatedly - without depending on costly advertising or aggressive messaging.
-
4 out of 5 stars
-
Great book, wish the narration was a little better.
- De Todays The Best Day - Dani Davis en 07-21-15
De: Nir Eyal, y otros
-
Launch (Updated & Expanded Edition)
- How to Sell Almost Anything Online, Build a Business You Love, and Live the Life of Your Dreams
- De: Jeff Walker
- Narrado por: Jeff Walker
- Duración: 9 h y 12 m
- Versión completa
-
General4.5 out of 5 stars 297
-
Narración:4.5 out of 5 stars 246
-
Historia4.5 out of 5 stars 247
From the creator of Product Launch Formula: a new edition of the number one New York Times best-selling guide that's redefined online marketing and helped countless entrepreneurs make millions. The revised and updated edition of the number one New York Times best seller Launch will build your business - fast. Whether you've already got an online business or you're itching to start one, this is a recipe for getting more traction and a fast start.
-
3 out of 5 stars
-
Stop selling yourself Jeff Walker! Holy cow!
- De Brent D Brookbush en 08-25-21
De: Jeff Walker
-
Reality Is Broken
- Why Games Make Us Better and How They Can Change the World
- De: Jane McGonigal
- Narrado por: Julia Whelan
- Duración: 13 h y 23 m
- Versión completa
-
General4 out of 5 stars 962
-
Narración:4.5 out of 5 stars 770
-
Historia4 out of 5 stars 761
In today’s society, games are fulfilling real human needs in ways that reality is not. Hundreds of millions of people globally - 174 million in the United States alone - regularly inhabit game worlds because they provide the rewards, stimulating challenges and epic victories that are so often lacking in the real world. Jane McGonigal argues that we need to figure out how to make the real world—our homes, our businesses and our communities—engage us in the way that games do.
-
4 out of 5 stars
-
Starry-eyed but inspiring
- De Ryan en 03-07-12
De: Jane McGonigal
-
Be Your Future Self Now
- The Science of Intentional Transformation
- De: Dr. Benjamin Hardy
- Narrado por: Dr. Benjamin Hardy
- Duración: 5 h y 12 m
- Versión completa
-
General5 out of 5 stars 916
-
Narración:4.5 out of 5 stars 800
-
Historia5 out of 5 stars 795
Who is your Future Self? That question is the answer to all your life's questions. When you know who you want to be then you know what you're going to do today. That answer directly impacts how motivated you are, and how you feel about yourself. It's the answer to whether you'll distract yourself on social media for hours, whether you'll eat junk food and what time you get up in the morning. Renowned psychologist Dr Benjamin Hardy will show you how to allow your imagined Future Self to be the driver of your current reality so that you can change in unbelievable ways.
-
2 out of 5 stars
-
MORE ARTICLE THAN BOOK…
- De NYC en 07-03-22
-
Storyworthy
- Engage, Teach, Persuade, and Change Your Life Through the Power of Storytelling
- De: Matthew Dicks, Dan Kennedy - foreword
- Narrado por: Matthew Dicks, John Glouchevitch
- Duración: 10 h y 1 m
- Versión completa
-
General4.5 out of 5 stars 1,124
-
Narración:4.5 out of 5 stars 981
-
Historia4.5 out of 5 stars 978
A five-time Moth GrandSLAM winner and bestselling novelist shows how to tell a great story - and why doing so matters. Whether we realize it or not, we are always telling stories. On a first date or job interview, at a sales presentation or therapy appointment, with family or friends, we are constantly narrating events and interpreting emotions and actions. In this compelling book, storyteller extraordinaire Matthew Dicks presents wonderfully straightforward and engaging tips and techniques for constructing, telling, and polishing stories that will hold the attention of your audience (no matter how big or small).
-
2 out of 5 stars
-
not many tips on how to deliver a good story
- De polaris en 08-22-19
De: Matthew Dicks, y otros
-
Make It Stick
- The Science of Successful Learning
- De: Peter C. Brown, Henry L. Roediger III, Mark A. McDaniel
- Narrado por: Qarie Marshall
- Duración: 8 h y 34 m
- Versión completa
-
General4.5 out of 5 stars 5,899
-
Narración:4.5 out of 5 stars 4,983
-
Historia4.5 out of 5 stars 4,916
To most of us, learning something 'the hard way' implies wasted time and effort. Good teaching, we believe, should be creatively tailored to the different learning styles of students and should use strategies that make learning easier. Make It Stick turns fashionable ideas like these on their head and will appeal to all those interested in the challenge of lifelong learning and self-improvement.
-
5 out of 5 stars
-
FOR THOSE WHO WANT TO KNOW HOW TO LEARN
- De ANDRÉ en 11-22-14
De: Peter C. Brown, y otros
-
Change by Design, Revised and Updated
- How Design Thinking Transforms Organizations and Inspires Innovation
- De: Tim Brown
- Narrado por: Tim Roberts, Tim Brown
- Duración: 7 h y 37 m
- Versión completa
-
General4.5 out of 5 stars 291
-
Narración:4.5 out of 5 stars 244
-
Historia4.5 out of 5 stars 246
The subject of “design thinking” is the rage at business schools, throughout corporations, and increasingly in the popular press - due in large part to work of IDEO, a leading design firm, and its celebrated CEO, Tim Brown, who uses this audiobook to reveal how the techniques and strategies of design belong at every level of business. Change by Design is an audiobook for creative leaders seeking to infuse design thinking into every level of an organization, product, or service to drive new alternatives for business and society.
-
3 out of 5 stars
-
Not quite what I was hoping for
- De Amazon Customer en 01-16-20
De: Tim Brown
-
Learn Game Theory
- A Primer to Strategic Thinking and Advanced Decision-Making (Strategic Thinking Skills, Book 1)
- De: Albert Rutherford
- Narrado por: Russell Newton
- Duración: 3 h
- Versión completa
-
General4 out of 5 stars 13
-
Narración:4.5 out of 5 stars 13
-
Historia4 out of 5 stars 12
Life is full of uncertainty. You don't know what lies ahead. But you can learn to control the controllable by using logic and reason. With the help of this book, you'll discover new ways to think about - and solve - problems more efficiently than ever before. Discover how strategic games model real-life behavior.
-
2 out of 5 stars
-
More mathematics
- De Anonymous User en 08-10-23
-
Ideaflow
- The Only Business Metric That Matters
- De: Jeremy Utley, Perry Klebahn
- Narrado por: David Kelley, Jeremy Utley, Perry Klebahn
- Duración: 9 h y 14 m
- Versión completa
-
General4.5 out of 5 stars 52
-
Narración:4 out of 5 stars 45
-
Historia4.5 out of 5 stars 45
How can you come up with great ideas by yourself, or in the context of your team, and quickly determine which are worthy of investment? The simple metric of ideaflow determines success like no other. Ideaflow is a mindset, a way of approaching all your business problems, that multiplies your efforts and unleashes your full potential. Nurture ideaflow and watch your results transform.
-
4 out of 5 stars
-
Great book, but…
- De Mark Nutting, CSCS*D, NSCA-CPT*D en 12-27-22
De: Jeremy Utley, y otros
-
Product-Led Growth
- How to Build a Product That Sells Itself
- De: Wes Bush
- Narrado por: Derek Dysart
- Duración: 4 h y 23 m
- Versión completa
-
General4.5 out of 5 stars 278
-
Narración:4.5 out of 5 stars 222
-
Historia4.5 out of 5 stars 221
Hi, I’m Wes Bush, founder of the Product-Led Institute. And in Product-Led Growth, I show you how you can cut your acquisition costs and scale further than you ever thought possible...by making your product the tool that helps you acquire, convert, and retain customers. But what does it mean to be "product-led"? How do you know if a product-led growth strategy makes sense for your business? And most importantly, how do you execute it? You’ll find answers to all of these questions inside this audiobook.
-
5 out of 5 stars
-
A must read!
- De marianella en 12-01-20
De: Wes Bush
-
The Lean Product Playbook
- How to Innovate with Minimum Viable Products and Rapid Customer Feedback
- De: Dan Olsen
- Narrado por: Walter Dixon
- Duración: 9 h y 54 m
- Versión completa
-
General4.5 out of 5 stars 648
-
Narración:4.5 out of 5 stars 534
-
Historia4.5 out of 5 stars 525
The Lean Product Playbook is a practical guide to building products that customers love. Whether you work at a start-up or a large, established company, we all know that building great products is hard. Most new products fail. This book helps improve your chances of building successful products through clear, step-by-step guidance and advice.
-
3 out of 5 stars
-
Weak Narration Makes for a Boring Listen
- De Trent S. en 11-04-16
De: Dan Olsen
-
Hacking Growth
- How Today's Fastest-Growing Companies Drive Breakout Success
- De: Sean Ellis, Morgan Brown
- Narrado por: Sean Ellis, Morgan Brown
- Duración: 10 h y 43 m
- Versión completa
-
General4.5 out of 5 stars 995
-
Narración:4.5 out of 5 stars 842
-
Historia4.5 out of 5 stars 837
An accessible and practical toolkit that teams and companies in all industries can use to increase their customer base and market share, this book walks listeners through the process of creating and executing their own custom-made growth hacking strategy. It is a must listen for any marketer, entrepreneur, innovator or manager looking to replace wasteful big bets and "spaghetti-on-the-wall" approaches with more consistent, replicable, cost-effective, and data-driven results.
-
2 out of 5 stars
-
Tough one
- De Amazon Customer en 10-12-18
De: Sean Ellis, y otros
-
UX
- 3 Books in 1: User Experience Basics for Beginners + Planning and Analyzing Data in a UX Project + Optimizing User Experience
- De: Andy Vickler
- Narrado por: Helpful Matthew
- Duración: 11 h y 53 m
- Versión completa
-
General1 out of 5 stars 1
-
Narración:0 out of 5 stars 0
-
Historia0 out of 5 stars 0
UX books are a category of design books that focus on the usability and user interface of products, mobile apps, and websites. They help designers understand how their product looks and functions from their perspective as users. This audiobook is for anyone who needs to create interfaces for companies or individuals in order to make them more usable, engaging, or beautiful.
De: Andy Vickler
-
How To Win With Your Data Visualizations
- The 5 Part Guide For Junior Analysts To Create Effective Data Visualizations And Engaging Data Stories
- De: Elizabeth Clarke
- Narrado por: Brennan Koenigsreuter
- Duración: 4 h y 11 m
- Versión completa
-
General5 out of 5 stars 46
-
Narración:5 out of 5 stars 46
-
Historia5 out of 5 stars 46
Smacking some numbers onto a pie chart is old news and simply doesn't work anymore. Keeping your audience inspired and on the edge of their seats through an engaging data story is what we as business professionals should be striving to do. How to Win with Your Data Visualizations uncovers the fundamentals of what makes a winning data presentation and has laid them out in five easy-to-understand parts you can immediately apply to your next chart and presentation to see a winning data story unfold.
-
5 out of 5 stars
-
Well researched
- De Abby en 02-11-23
De: Elizabeth Clarke
-
DevOps Handbook: Introduction to DevOps and Its Impact on Business Ecosystem
- De: Stephen Fleming
- Narrado por: Jim Raposa
- Duración: 1 h y 21 m
- Versión completa
-
General4 out of 5 stars 4
-
Narración:5 out of 5 stars 1
-
Historia5 out of 5 stars 1
As the industry is moving towards maximum digitization there is consensus that DevOps practices help you deliver software faster, more reliably, and with fewer errors. So, whether you are from Business side or technical side; DevOps have to be your way forward. DevOps is set of practices and cultural values that have been proven to help organizations of all sizes improve their software release cycles, software quality, security, and ability to get rapid feedback on product development. This book is aimed at Consultant, Project Manager and people from techno commercial profiles who would be explaining the benefits of DevOps to client, internal leadership or project teams. As the crux of DevOps methodology lies in cultural transformation of the organization, people who are stakeholders in shaping this change must understand the overall alignment of business goals with this methodology.
De: Stephen Fleming
-
Think Like a Game Designer: The Step-by-Step Guide to Unlocking Your Creative Potential
- De: Justin Gary
- Narrado por: Justin Gary
- Duración: 3 h y 26 m
- Versión completa
-
General4.5 out of 5 stars 42
-
Narración:5 out of 5 stars 35
-
Historia4.5 out of 5 stars 34
Do you love gaming? Do you have ideas for games of your own and want to learn how to produce them professionally? Longtime game designer Justin Gary has the answers you seek. After 20 years in the gaming industry, creating such games as Solforge, Ascension, and the World of Warcraft Miniatures Game, Justin is now sharing all his secrets in Think Like a Game Designer. Best of all, Justin’s secrets are really simple, practical, and common sense steps you can take yourself.
-
5 out of 5 stars
-
Valuable Process and Insight Into Game Design
- De Nicholas Kwiatkowski en 03-09-22
De: Justin Gary
Resumen del Editor
Take your gamification efforts to the next level.
When The Economist covered Kevin Werbach and Dan Hunter's new book For the Win in 2012, they referred to gamification as a "management craze". Since then, gamification has proved to be much more than a fleeting fad: It is a global movement. For the Win has been published globally in English, Chinese, Japanese, Korean, Russian, and Spanish, and more than a quarter of a million people have taken Werbach's gamification course on Coursera.
Now, in their new audiobook The Gamification Toolkit, Werbach and Hunter go deeper into the key game elements and provide you with the tools to take gamification to the next level. This brief but comprehensive book is a user's guide to help you build a game - for the win.
Gildan Media is proud to bring you another Wharton Digital Press Audiobook. These notable audiobooks contain the essential tools that can be applied to every facet of your career.
Más títulos del mismo
Related to this topic
-
Design Thinking in Business and IT: Overview, Techniques and Example Workshop
- De: Florian Heuer
- Narrado por: Bryan Stout
- Duración: 1 h y 4 m
- Versión completa
-
General4 out of 5 stars 88
-
Narración:4 out of 5 stars 75
-
Historia3.5 out of 5 stars 75
You might've talked about innovation with your IT department or software development agency lately and the words "design thinking" were surely mentioned. So what is it? Just another piece of business jargon to add to your arsenal or a useful tool? Or maybe even an overestimated hype? Nowadays every organization or business runs into a myriad of problems as business models become increasingly more complex. Globalization and advances in communication and technology, all add up to creating unique opportunities but also new challenges that are not easy to solve applying the old tested methods.
-
4 out of 5 stars
-
Basic design thinking lesson
- De Preston en 04-09-16
De: Florian Heuer
-
Designing for Growth
- A Design Thinking Tool Kit for Managers
- De: Jeanne Liedtka, Tim Ogilvie
- Narrado por: Nicol Zanzarella
- Duración: 6 h y 35 m
- Versión completa
-
General4 out of 5 stars 102
-
Narración:4 out of 5 stars 86
-
Historia4 out of 5 stars 85
Jeanne Liedtka and Tim Ogilvie educate listeners on one of the hottest trends in business development: "design thinking", or the ability to turn abstract ideas into practical applications for maximal business growth. Jeanne Liedtka's recent book, The Catalyst: How YOU Can Lead Extraordinary Growth, was named a Top Innovation and Design Thinking Book by Business Week. Tim Ogilvie has been hailed as a visionary for his pioneering contributions to service innovation, business model innovation, and customer experience design.
-
4 out of 5 stars
-
Audiobook requires regular book
- De GoingGoingGone... en 07-01-18
De: Jeanne Liedtka, y otros
-
Design a Better Business
- New Tools, Skills, and Mindset for Strategy and Innovation
- De: Patrick van der Pijl, Lisa Kay Solomon, Justin Lokitz
- Narrado por: Fleet Cooper
- Duración: 6 h y 29 m
- Versión completa
-
General4 out of 5 stars 34
-
Narración:4.5 out of 5 stars 29
-
Historia4.5 out of 5 stars 29
This book stitches together a complete design journey from beginning to end in a way that you've likely never seen before, guiding listeners (you) step-by-step in a practical way from the initial spark of an idea all the way to scaling it into a better business. Design a Better Business includes a comprehensive set of tools (over 20 total!) and skills that will help you harness opportunity from uncertainty by building the right team(s) and balancing your point of view against new findings from the outside world.
-
3 out of 5 stars
-
Good for people who don't have an experience with Agile and Lean Startup
- De Jovan Vidic en 08-26-17
De: Patrick van der Pijl, y otros
-
Jobs to Be Done
- A Roadmap for Customer-Centered Innovation
- De: Stephen Wunker, David Farber, Jessica Wattman
- Narrado por: Tim Andres Pabon
- Duración: 4 h y 52 m
- Versión completa
-
General4 out of 5 stars 111
-
Narración:4 out of 5 stars 89
-
Historia4 out of 5 stars 90
Jobs to Be Done gives you a clear-cut framework for thinking about your business, outlines a road map for discovering new markets, new products, and new services, and helps you generate creative opportunities to innovate your way to success.
-
2 out of 5 stars
-
YouTube talks are better.
- De BizTech Readings en 12-27-16
De: Stephen Wunker, y otros
-
Solving Problems with Design Thinking
- Ten Stories of What Works
- De: Jeanne Liedtka, Andrew King, Kevin Bennett
- Narrado por: Dina Pearlman
- Duración: 7 h y 19 m
- Versión completa
-
General4 out of 5 stars 91
-
Narración:4 out of 5 stars 79
-
Historia4 out of 5 stars 80
Design-oriented firms such as Apple and IDEO have demonstrated how design thinking can directly affect business results. Yet most managers lack a real sense of how to put this new approach to use for issues other than product development and sales growth. Solving Problems with Design Thinking details 10 real-world examples of managers who successfully applied design methods at 3M, Toyota, IBM, Intuit, and SAP; entrepreneurial start-ups such as MeYou Health; and government and social sector organizations.
-
5 out of 5 stars
-
Excellent book for design thinkers
- De Amazon Customer en 11-16-16
De: Jeanne Liedtka, y otros
-
The Commitment Engine
- Making Work Worth It
- De: John Jantsch
- Narrado por: John Jantsch
- Duración: 6 h y 17 m
- Versión completa
-
General4.5 out of 5 stars 36
-
Narración:4.5 out of 5 stars 28
-
Historia4.5 out of 5 stars 28
The small-business guru behind Duct Tape Marketing and The Referral Engine teaches listeners how to establish lasting commitment in their employees, customers, and businesses. Why are some companies able to generate committed, long-term customers while others struggle to stay afloat? Why do the employees of some organizations fully dedicate themselves while others punch the clock without enthusiasm?
De: John Jantsch
-
Design Thinking in Business and IT: Overview, Techniques and Example Workshop
- De: Florian Heuer
- Narrado por: Bryan Stout
- Duración: 1 h y 4 m
- Versión completa
-
General4 out of 5 stars 88
-
Narración:4 out of 5 stars 75
-
Historia3.5 out of 5 stars 75
You might've talked about innovation with your IT department or software development agency lately and the words "design thinking" were surely mentioned. So what is it? Just another piece of business jargon to add to your arsenal or a useful tool? Or maybe even an overestimated hype? Nowadays every organization or business runs into a myriad of problems as business models become increasingly more complex. Globalization and advances in communication and technology, all add up to creating unique opportunities but also new challenges that are not easy to solve applying the old tested methods.
-
4 out of 5 stars
-
Basic design thinking lesson
- De Preston en 04-09-16
De: Florian Heuer
-
Designing for Growth
- A Design Thinking Tool Kit for Managers
- De: Jeanne Liedtka, Tim Ogilvie
- Narrado por: Nicol Zanzarella
- Duración: 6 h y 35 m
- Versión completa
-
General4 out of 5 stars 102
-
Narración:4 out of 5 stars 86
-
Historia4 out of 5 stars 85
Jeanne Liedtka and Tim Ogilvie educate listeners on one of the hottest trends in business development: "design thinking", or the ability to turn abstract ideas into practical applications for maximal business growth. Jeanne Liedtka's recent book, The Catalyst: How YOU Can Lead Extraordinary Growth, was named a Top Innovation and Design Thinking Book by Business Week. Tim Ogilvie has been hailed as a visionary for his pioneering contributions to service innovation, business model innovation, and customer experience design.
-
4 out of 5 stars
-
Audiobook requires regular book
- De GoingGoingGone... en 07-01-18
De: Jeanne Liedtka, y otros
-
Design a Better Business
- New Tools, Skills, and Mindset for Strategy and Innovation
- De: Patrick van der Pijl, Lisa Kay Solomon, Justin Lokitz
- Narrado por: Fleet Cooper
- Duración: 6 h y 29 m
- Versión completa
-
General4 out of 5 stars 34
-
Narración:4.5 out of 5 stars 29
-
Historia4.5 out of 5 stars 29
This book stitches together a complete design journey from beginning to end in a way that you've likely never seen before, guiding listeners (you) step-by-step in a practical way from the initial spark of an idea all the way to scaling it into a better business. Design a Better Business includes a comprehensive set of tools (over 20 total!) and skills that will help you harness opportunity from uncertainty by building the right team(s) and balancing your point of view against new findings from the outside world.
-
3 out of 5 stars
-
Good for people who don't have an experience with Agile and Lean Startup
- De Jovan Vidic en 08-26-17
De: Patrick van der Pijl, y otros
-
Jobs to Be Done
- A Roadmap for Customer-Centered Innovation
- De: Stephen Wunker, David Farber, Jessica Wattman
- Narrado por: Tim Andres Pabon
- Duración: 4 h y 52 m
- Versión completa
-
General4 out of 5 stars 111
-
Narración:4 out of 5 stars 89
-
Historia4 out of 5 stars 90
Jobs to Be Done gives you a clear-cut framework for thinking about your business, outlines a road map for discovering new markets, new products, and new services, and helps you generate creative opportunities to innovate your way to success.
-
2 out of 5 stars
-
YouTube talks are better.
- De BizTech Readings en 12-27-16
De: Stephen Wunker, y otros
-
Solving Problems with Design Thinking
- Ten Stories of What Works
- De: Jeanne Liedtka, Andrew King, Kevin Bennett
- Narrado por: Dina Pearlman
- Duración: 7 h y 19 m
- Versión completa
-
General4 out of 5 stars 91
-
Narración:4 out of 5 stars 79
-
Historia4 out of 5 stars 80
Design-oriented firms such as Apple and IDEO have demonstrated how design thinking can directly affect business results. Yet most managers lack a real sense of how to put this new approach to use for issues other than product development and sales growth. Solving Problems with Design Thinking details 10 real-world examples of managers who successfully applied design methods at 3M, Toyota, IBM, Intuit, and SAP; entrepreneurial start-ups such as MeYou Health; and government and social sector organizations.
-
5 out of 5 stars
-
Excellent book for design thinkers
- De Amazon Customer en 11-16-16
De: Jeanne Liedtka, y otros
-
The Commitment Engine
- Making Work Worth It
- De: John Jantsch
- Narrado por: John Jantsch
- Duración: 6 h y 17 m
- Versión completa
-
General4.5 out of 5 stars 36
-
Narración:4.5 out of 5 stars 28
-
Historia4.5 out of 5 stars 28
The small-business guru behind Duct Tape Marketing and The Referral Engine teaches listeners how to establish lasting commitment in their employees, customers, and businesses. Why are some companies able to generate committed, long-term customers while others struggle to stay afloat? Why do the employees of some organizations fully dedicate themselves while others punch the clock without enthusiasm?
De: John Jantsch
-
The Effortless Experience
- Conquering the New Battleground for Customer Loyalty
- De: Matthew Dixon, Nick Toman, Rick DeLisi
- Narrado por: Matthew Dixon, Nick Toman, Rick DeLisi
- Duración: 6 h y 37 m
- Versión completa
-
General4.5 out of 5 stars 108
-
Narración:4.5 out of 5 stars 87
-
Historia4.5 out of 5 stars 86
In their acclaimed best seller The Challenger Sale, Matthew Dixon and his colleagues at CEB busted many longstanding myths about sales. Now they've turned their research and analysis to a new vital business subject - customer loyalty - with a new book that turns the conventional wisdom on its head. The idea that companies must delight customers by exceeding service expectations is so entrenched that managers rarely even question it. They devote untold time, energy, and resources to trying to dazzle people and inspire their undying loyalty.
-
5 out of 5 stars
-
If you are a CXer, you have to read/listen to it
- De Shirley Campbell en 05-26-23
De: Matthew Dixon, y otros
-
Storytelling with Data
- A Data Visualization Guide for Business Professionals
- De: Cole Nussbaumer Knaflic
- Narrado por: Cole Nussbaumer Knaflic
- Duración: 5 h y 43 m
- Versión completa
-
General4.5 out of 5 stars 407
-
Narración:4.5 out of 5 stars 348
-
Historia4.5 out of 5 stars 345
Storytelling with Data teaches you the fundamentals of data visualization and how to communicate effectively with data. You'll discover the power of storytelling and the way to make data a pivotal point in your story. The lessons in this illuminative text are grounded in theory but made accessible through numerous real-world examples - ready for immediate application to your next graph or presentation.
-
4 out of 5 stars
-
Very insightful and actionable
- De Amazon Customer en 04-27-18
-
Becoming Facebook
- The 10 Challenges That Defined the Company That's Disrupting the World
- De: Mike Hoefflinger
- Narrado por: Nicholas Techosky
- Duración: 7 h y 45 m
- Versión completa
-
General4 out of 5 stars 88
-
Narración:4 out of 5 stars 72
-
Historia4 out of 5 stars 74
Facebook's founding is legend: In a Harvard dorm, wunderkind Mark Zuckerberg invented a new way to connect with friends...and the rest is history. But for the people who actually molded this great idea into a game-changing $300 billion company, the experience was far more tumultuous and uncertain than we might expect. Mike Hoefflinger was one of those Facebook insiders.
-
3 out of 5 stars
-
mainly a tribute to the success of FB
- De Anonymous User en 10-07-18
De: Mike Hoefflinger
-
What's Your Moonshot?
- Future-Proof Yourself and Your Business in the Age of Exponential Disruption
- De: John Sanei
- Narrado por: John Sanei
- Duración: 3 h y 53 m
- Versión completa
-
General4.5 out of 5 stars 57
-
Narración:4.5 out of 5 stars 45
-
Historia4.5 out of 5 stars 47
In What's Your Moonshot? trend and innovation strategist John Sanei explains how to ask the bigger, bolder, more courageous questions that will help you thrive - rather than merely survive - in our exponentially changing times. With a future-focused victor mindset, Sanei decodes the mega-trends that are reshaping human behavior and the way we do business - not to mention, the way we live our lives.
-
5 out of 5 stars
-
Great read to kick off 2022
- De Anonymous User en 01-08-22
De: John Sanei
-
Making Ideas Happen
- Overcoming the Obstacles Between Vision and Reality
- De: Scott Belsky
- Narrado por: Don Hagen
- Duración: 7 h y 3 m
- Versión completa
-
General4 out of 5 stars 694
-
Narración:4 out of 5 stars 460
-
Historia4 out of 5 stars 458
How the world's leading innovators push their ideas to fruition, time and time again. Edison famously said that genius is 1 percent inspiration, 99 percent perspiration. Ideas for new businesses, solutions to the world's problems, and artistic breakthroughs are common, but great execution is rare. According to Scott Belsky, the capacity to make ideas happen can be strengthened by anyone willing to build their organizational habits and harness the forces of community.
-
2 out of 5 stars
-
Terrible Narrator
- De Charl en 07-12-12
De: Scott Belsky
-
Artificial Intelligence: 101 Things You Must Know Today About Our Future
- De: Lasse Rouhiainen
- Narrado por: Rodger Paxton
- Duración: 8 h y 17 m
- Versión completa
-
General4.5 out of 5 stars 47
-
Narración:4 out of 5 stars 41
-
Historia4 out of 5 stars 42
Artificial intelligence is changing our world faster than we can imagine, and it will impact every area of our lives. And this is happening whether we like it or not. You might have heard that many jobs will be replaced by automation and robots, but did you also know that at the same time a huge number of new jobs will be created by AI? This book covers many fascinating and timely topics related to artificial intelligence, including: self-driving cars, robots, chatbots, and how AI will impact the job market, business processes, and entire industries, just to name a few.
-
1 out of 5 stars
-
Completely useless
- De Joe V en 03-29-19
De: Lasse Rouhiainen
-
Moments of Impact
- How to Design Strategic Conversations That Accelerate Change
- De: Chris Ertel, Lisa Kay Solomon
- Narrado por: Sean Pratt
- Duración: 7 h y 32 m
- Versión completa
-
General4 out of 5 stars 69
-
Narración:4.5 out of 5 stars 59
-
Historia4 out of 5 stars 59
Moments of Impact is an audiobook on a mission: to eradicate time-sucking, energy-depleting workshops and meetings. In our fast-changing world, organizations have important challenges and opportunities to address - and no time to waste. Moments of Impact delivers the single most useful resource for managers and leaders who need better strategic conversation - now - to shape the future of their organizations.
-
3 out of 5 stars
-
Another audiobook failure. Buy the real book
- De Jonathan en 02-08-15
De: Chris Ertel, y otros
-
Shortcut Your Startup
- Speed Up Success with Unconventional Advice from the Trenches
- De: Carter Reum, Courtney Reum
- Narrado por: Carter Reum
- Duración: 6 h y 55 m
- Versión completa
-
General4.5 out of 5 stars 90
-
Narración:4.5 out of 5 stars 80
-
Historia4.5 out of 5 stars 78
Courtney and Carter Reum have years of experience in the field, from investing in over 130 companies, including Lyft, Pinterest, Warby Parker, and ClassPass, to driving the success of their own liquor brand, VEEV Spirits. The Reum brothers have learned from every triumph and tribulation and over the years have developed an effective and easy-to-understand guide to help entrepreneurs through the startup journey from inception to sale.
-
5 out of 5 stars
-
A must read for start ups
- De Dave en 02-09-18
De: Carter Reum, y otros
-
The Amazon Way on IoT
- 10 Principles for Every Leader from the World's Leading Internet of Things Strategies
- De: John Rossman
- Narrado por: Christopher Lane
- Duración: 5 h y 13 m
- Versión completa
-
General4 out of 5 stars 192
-
Narración:4.5 out of 5 stars 166
-
Historia4 out of 5 stars 161
The Amazon Way on IoT is for the leader who wants to understand how the Internet of things is transforming business and society. Listeners will discover business cases, key concepts, technologies and tools to help develop, explain and execute their own IoT approach through understanding Amazon's and other leading companies sophisticated IoT technologies and strategies.
-
3 out of 5 stars
-
Very insightful, but quite boring
- De Riaan en 02-21-17
De: John Rossman
-
The Zappos Experience
- 5 Principles to Inspire, Engage, and Wow
- De: Joseph A. Michelli
- Narrado por: Joseph A. Michelli, Tom Parks
- Duración: 8 h y 32 m
- Versión completa
-
General4.5 out of 5 stars 58
-
Narración:4.5 out of 5 stars 48
-
Historia4.5 out of 5 stars 48
The Zappos Experience takes you through - and beyond - the playful, offbeat company culture Zappos has become famous for. Michelli reveals what occurs behind the scenes at Zappos, showing how employees at all levels operate on a day-to-day basis while providing the "big picture" leadership methods that have earned the company $1 billion in annual gross sales during the last ten years - with almost no advertising. Michelli breaks the approach down into five key elements.
-
2 out of 5 stars
-
Brand propaganda
- De MR A G ADELAAR en 05-22-15
-
Disruptive Marketing
- What Growth Hackers, Data Punks, and Other Hybrid Thinkers Can Teach Us About Navigating the New Normal
- De: Geoffrey Colon
- Narrado por: Geoffrey Colon
- Duración: 6 h y 14 m
- Versión completa
-
General4 out of 5 stars 80
-
Narración:4 out of 5 stars 74
-
Historia4 out of 5 stars 73
Now that 75 percent of screen time is spent on connected devices, digital strategies have moved front and center of most marketing plans. But what if that's not enough? What if most people ignore company messages? What if consumer engagement never goes further than the "like" button? A sobering reality is hitting marketers. Technology hasn't just reshaped mass media, it's altering behavior as well. And getting through to customers will take some radical rethinking.
-
5 out of 5 stars
-
Needed. Valuable. Welcome contribution.
- De Oliver Nielsen en 04-26-17
De: Geoffrey Colon
-
I'm Afraid Debbie From Marketing Has Left for the Day
- How to Use Behavioural Design to Create Change in the Real World
- De: Morten Münster
- Narrado por: David Bateson
- Duración: 9 h y 27 m
- Versión completa
-
General4.5 out of 5 stars 22
-
Narración:4.5 out of 5 stars 21
-
Historia4.5 out of 5 stars 21
With more than 50,000 copies sold in Denmark, this book has been on the bestseller list since its publication in 2017. Barack Obama used a secret competitive advantage to win two elections. Companies such as Google, Amazon and Novo Nordisk use the same insight to stir up innovation, increase compliance, improve the work environment and sell more products. And successful management groups in the C20 index have started using it as their preferred strategy. But what kind of insight are we talking about here? The answer is - behavioural design.
-
5 out of 5 stars
-
Great, practical summary of behaviour design
- De Elena en 06-01-21
De: Morten Münster
Lo que los oyentes dicen sobre The Gamification Toolkit
Calificaciones medias de los clientesReseñas - Selecciona las pestañas a continuación para cambiar el origen de las reseñas.
-
Total5 out of 5 stars
-
Ejecución4 out of 5 stars
-
Historia2 out of 5 stars
- Sylvia
- 03-27-16
Great toolkit
It is really a toolkit - I just missed some storey telling or maybe one or two real cases to inspire us!
Se ha producido un error. Vuelve a intentarlo dentro de unos minutos.
Has calificado esta reseña.
Reportaste esta reseña
esto le resultó útil a 1 persona
-
Total3 out of 5 stars
-
Ejecución4 out of 5 stars
-
Historia3 out of 5 stars
- Chad
- 09-06-18
Why is this even a separate book?
I wish I had realized that this book was under an hour long before I purchased it. It's really just an appendix for the authors other book, "For the Win," which is about gamification. Indeed, a substantial portion of the content here is just urging the listener to buy "For the Win" in order to get the real info. This is essentially just a glossary of some specific gamification techniques. It would be better as an appendix in the other book, or as a PDF a few pages long from their website.
#Satire #Disasters #Tagsgiving #Sweepstakes
Se ha producido un error. Vuelve a intentarlo dentro de unos minutos.
Has calificado esta reseña.
Reportaste esta reseña
-
Total5 out of 5 stars
-
Ejecución5 out of 5 stars
-
Historia5 out of 5 stars
- Daniel
- 08-17-15
Excellent intro to gamification
If you are interested in learning about gamification, this book is a great first read.
Se ha producido un error. Vuelve a intentarlo dentro de unos minutos.
Has calificado esta reseña.
Reportaste esta reseña
esto le resultó útil a 3 personas
-
Total3 out of 5 stars
-
Ejecución3 out of 5 stars
-
Historia2 out of 5 stars
- Jarod
- 02-23-19
content is okay but narrator was a boring
I listened to this audible after listening to actionable gamification by Yu Kai chou. this audible was a lot harder and dryer to listen to especially after Chou's book was very entertaining and engaging. Yu Kai's audible was more like an actual engaging conversation. this audio book was only 5 chapters. not enough info like they didn't even try
Se ha producido un error. Vuelve a intentarlo dentro de unos minutos.
Has calificado esta reseña.
Reportaste esta reseña
-
Total5 out of 5 stars
-
Ejecución5 out of 5 stars
-
Historia5 out of 5 stars
- Vinny
- 09-19-18
Short and clear
I can also recommend his longer book “for the win”. This gives a short overview
Se ha producido un error. Vuelve a intentarlo dentro de unos minutos.
Has calificado esta reseña.
Reportaste esta reseña
-
Total2 out of 5 stars
-
Ejecución2 out of 5 stars
-
Historia1 out of 5 stars
- Michael
- 04-10-19
Skip if you have any prior knowledge
This contains the most basic information and won’t be very useful unless this is the first time you’ve heard of gamification.
Se ha producido un error. Vuelve a intentarlo dentro de unos minutos.
Has calificado esta reseña.
Reportaste esta reseña
esto le resultó útil a 2 personas
-
Total1 out of 5 stars
-
Ejecución1 out of 5 stars
-
Historia1 out of 5 stars
- Attila Tamas Zimler
- 08-20-17
Buy a coffee in a coffee shop - that's better value for your time and money
A useless dump of examples in form of a list from other applications without any real consideration.
Not recommended for buying.
Se ha producido un error. Vuelve a intentarlo dentro de unos minutos.
Has calificado esta reseña.
Reportaste esta reseña
-
Total2 out of 5 stars
-
Ejecución3 out of 5 stars
-
Historia2 out of 5 stars
- Ms P Kelly
- 03-06-19
Just an advert for their other book
This is a short book and I would say, probably 20% was just referencing their book. I didn’t learn anything new, so despite the price I wish I hadn’t bought the book.
Se ha producido un error. Vuelve a intentarlo dentro de unos minutos.
Has calificado esta reseña.
Reportaste esta reseña
esto le resultó útil a 1 persona