The Age of Doomscroll

How the Attention Economy Monetized Your Brain and Hollowed Out Our Time

In a world where every idle moment is an invitation to refresh the feed, our attention has become the most valuable commodity on Earth. The Age of Doomscroll unpacks how the attention economy quietly rewired our brains, turning boredom into a glitch, outrage into a business model, and our most intimate thoughts into data points to be mined.

This isn’t just about “too much screen time”—it’s about how entire platforms are engineered to keep you hooked, anxious, and endlessly scrolling.

Blending pop sociology, cultural criticism, and internet-native humor, this book traces how doomscrolling has reshaped our politics, our relationships, our sense of time, and even our inner voice. From the rise of the infinite scroll to the gamification of outrage, it shows how we went from logging on for connection to living inside an always-on casino of content.

But The Age of Doomscroll is also an elegy—and a quiet rebellion. Without preaching digital purity or demanding you throw your phone in a lake, it offers a new way to see your feed, your time, and your mind. By understanding how your attention is being bought and sold, you can begin to reclaim it—and remember what it feels like to live a life that isn’t constantly optimized for engagement.