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Haz más con menos
- Los 6 principios de innovación frugal
- Narrado por: Joel Valdez
- Duración: 9 h y 57 m
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Haz más con menos
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Resumen del Editor
Con Haz más con menos, aprende a aplicar la frugalidad para aumentar la productividad gastando poco y lleva tu trabajo, empresa o negocio al siguiente nivel.
Cuando escuchas la palabra innovación, inmediatamente evocas países desarrollados como Suiza o Estados Unidos, además de lugares y personajes como la nasa, Silicon Valley y Nikola Tesla. Por otro lado, sociedades con recursos más limitados, como las latinoamericanas, son fácilmente excluidas de la definición colectiva de tecnología y progreso.
En un mundo donde todo es cada vez más costoso y menos asequible, ¿qué puede hacer un pequeño negocio en la Ciudad de México, Lima o Buenos Aires al lado de gigantes como Apple, Amazon o Alibaba para llegar mejor a su consumidor final? La respuesta: ¡hacer más con menos!
Prabhu, Granados, Symmes y Radjou, cuatro de los investigadores con más experiencia en el campo de la innovación frugal, explican la ruta que tomaron empresas como Oxxo, Bimbo y Tesla para aplicar con éxito este principio que puede definir el futuro de la economía mundial.
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