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Extraordinary PR, Ordinary Budget
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For small organizations, public relations may feel like a luxury to be indulged in at some point in the distant future. Author Jennifer Farmer argues you don't need a multi-million dollar budget to have a successful public relations program.
The key is to breaking through in the media by being credible, creative, responsive and relentless. The success of organizations oriented toward social change is dependent on a proactive and robust public relations arm. Organizations must be just as committed to public relations as they are to the work they are spearheading. This book offers key insights to conduct low or no cost PR strategies that can help any organization garner continual media attention and support.
Extraordinary PR, Ordinary Budget makes the convincing case that mission-based organizations, whether working in the nonprofit or private sector, must have a proactive and responsive PR apparatus that sits central to their work. Effective PR is more than getting media hits and paid media placement - it is about ramping up support for important causes.
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Historia4.5 out of 5 stars 235
What does it take to create the career you want? It's no secret that the world of work has changed, and we're shifting toward an ever more entrepreneurial, self-reliant, work-from-wherever-you-are economy. That can be a liberating force. But there's a major obstacle professionals face when they contemplate taking the leap: how to actually make money doing what they love. You may have incredible talent and novel ideas, but figuring out how to get started, building your reputation in a new realm, and bringing in a steady flow of new clients can be a daunting prospect.
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3 out of 5 stars
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Alternative title: Ways to Earn Money Online
- De Oliver Nielsen en 02-12-18
De: Dorie Clark
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Great on the Job
- What to Say, How to Say It. The Secrets of Getting Ahead.
- De: Jodi Glickman
- Narrado por: Tanya Eby
- Duración: 5 h y 36 m
- Versión completa
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General4 out of 5 stars 67
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Narración:4 out of 5 stars 56
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Historia4 out of 5 stars 54
Do you always get the assignments you want? Do you know how to ask for help without sounding dumb? How to answer a question you don’t know the answer to? All the while sounding smart, capable, and competent? If the answer is no, you’re not alone. Jodi Glickman founded the communication consulting firm Great on the Job to help rising stars of the business world with the same issues. Now, for the first time, the training program that Jodi uses with her top-tier clients is available in book form. Great on the Job teaches people how to talk to one another at work, every day, in every situation....
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5 out of 5 stars
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Never thought about learning this…
- De Amazon Customer en 10-21-23
De: Jodi Glickman
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The Professor Is In
- The Essential Guide to Turning Your PhD into a Job
- De: Karen Kelsky
- Narrado por: Elizabeth Wiley
- Duración: 14 h y 41 m
- Versión completa
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General4.5 out of 5 stars 149
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Narración:4.5 out of 5 stars 126
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Historia4.5 out of 5 stars 124
Each year tens of thousands of students will, after years of hard work and enormous amounts of money, earn their PhDs. And each year only a small percentage of them will land jobs that justify and reward their investments. For every comfortably tenured professor or well-paid former academic, there are countless underpaid and overworked adjuncts and many more who simply give up in frustration. Karen Kelsky has made it her mission to help job seekers join the select few who get the most out of their PhDs.
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2 out of 5 stars
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Mostly useless and potentially harmful
- De we3 en 10-20-17
De: Karen Kelsky
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Profitable Podcasting
- Grow Your Business, Expand Your Platform, and Build a Nation of True Fans
- De: Stephen Woessner
- Narrado por: Sean Pratt
- Duración: 5 h y 7 m
- Versión completa
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General4.5 out of 5 stars 107
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Narración:4.5 out of 5 stars 93
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Historia4.5 out of 5 stars 93
The word is out: content marketing is king. But when nearly every business has a blog, it's tough to stand out. The real secret is that there's a much better tool for spreading influence and generating revenue - one with far less competition. Podcasting offers rich opportunities, especially if you get in early and do it right.
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1 out of 5 stars
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Half way thru, nothing worth any of my $$$
- De John Kiz en 12-20-18
De: Stephen Woessner
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What Color Is Your Parachute? 2022
- Your Guide to a Lifetime of Meaningful Work and Career Success
- De: Richard N. Bolles, Katharine Brooks EdD - contributor
- Narrado por: Mel Foster
- Duración: 11 h y 18 m
- Versión completa
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General4 out of 5 stars 63
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Narración:4 out of 5 stars 54
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Historia4 out of 5 stars 54
With timeless advice, up-to-the-minute insights, and more than ten million copies sold over fifty years, the world's most popular and best-selling career guide is fully revised and expanded for 2022.
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3 out of 5 stars
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Vehicle for a religious message
- De Chad en 06-11-22
De: Richard N. Bolles, y otros
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Never Eat Alone, Expanded and Updated
- And the Other Secrets to Success, One Relationship at a Time
- De: Keith Ferrazzi, Tahl Raz
- Narrado por: Richard Harries
- Duración: 13 h y 49 m
- Versión completa
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General4.5 out of 5 stars 2,175
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Narración:4.5 out of 5 stars 1,828
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Historia4.5 out of 5 stars 1,824
In Never Eat Alone, Ferrazzi lays out the specific steps - and inner mindset - he uses to reach out to connect with the thousands of colleagues, friends, and associates on his contacts list, people he has helped and who have helped him. And in the time since Never Eat Alone was published in 2005, the rise of social media and new, collaborative management styles have only made Ferrazzi’s advice more essential for anyone hoping to get ahead in business.
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1 out of 5 stars
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Couldn't finish
- De book smart en 05-01-16
De: Keith Ferrazzi, y otros
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Stonewalled
- My Fight for Truth Against the Forces of Obstruction, Intimidation, and Harassment in Obama's Washington
- De: Sharyl Attkisson
- Narrado por: Laural Merlington
- Duración: 15 h y 19 m
- Versión completa
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General4.5 out of 5 stars 572
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Narración:4.5 out of 5 stars 519
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Historia4.5 out of 5 stars 519
Seasoned CBS reporter Sharyl Attkisson reveals how she has been electronically surveilled while digging deep into the Obama Administration and its scandals, and offers an incisive critique of her industry and the shrinking role of investigative journalism in today's media.
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5 out of 5 stars
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Great Reporting
- De Michael G. Boyd en 12-30-14
De: Sharyl Attkisson
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Making Ideas Happen
- Overcoming the Obstacles Between Vision and Reality
- De: Scott Belsky
- Narrado por: Don Hagen
- Duración: 7 h y 3 m
- Versión completa
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General4 out of 5 stars 694
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Narración:4 out of 5 stars 460
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Historia4 out of 5 stars 458
How the world's leading innovators push their ideas to fruition, time and time again. Edison famously said that genius is 1 percent inspiration, 99 percent perspiration. Ideas for new businesses, solutions to the world's problems, and artistic breakthroughs are common, but great execution is rare. According to Scott Belsky, the capacity to make ideas happen can be strengthened by anyone willing to build their organizational habits and harness the forces of community.
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2 out of 5 stars
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Terrible Narrator
- De Charl en 07-12-12
De: Scott Belsky
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Under Fire
- Reporting from the Front Lines of the Trump White House
- De: April Ryan, Tamron Hall - foreword
- Narrado por: Janina Edwards
- Duración: 7 h y 27 m
- Versión completa
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General4.5 out of 5 stars 334
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Narración:4.5 out of 5 stars 298
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Historia4.5 out of 5 stars 294
Veteran White House reporter April Ryan thought she had seen everything in her two decades as a White House correspondent. And then came the Trump administration. In Under Fire, Ryan takes us inside the confusion and chaos of the Trump White House to understand how she and other reporters adjusted to the new normal. She takes us inside the policy debates, the revolving door of personnel appointments, and what it is like when she, as a reporter asking difficult questions, finds herself in the spotlight, becoming part of the story.
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5 out of 5 stars
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- De Deborah en 09-03-18
De: April Ryan, y otros
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Lead with Humility
- 12 Leadership Lessons from Pope Francis
- De: Jeffrey A. Krames
- Narrado por: Walter Dixon
- Duración: 2 h y 57 m
- Versión completa
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General4.5 out of 5 stars 86
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Narración:4.5 out of 5 stars 79
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Historia4.5 out of 5 stars 79
When Fortune announced its list of the World’s Greatest Leaders, the top spot was awarded - not to a captain of industry - but to the new pontiff. In the year since his election, Pope Francis earned that accolade - and more. He has achieved the remarkable: breathed life into an aging institution, reinvigorated a global base, and created real hope for the future.How did a man who spent his life laboring in slums far from the Vatican manage to do this and so quickly?
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1 out of 5 stars
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Disjointed.
- De Richard K. en 03-10-17
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The Myth of the Nice Girl
- Achieving a Career You Love Without Becoming a Person You Hate
- De: Fran Hauser, Jodi Lipper
- Narrado por: Fran Hauser
- Duración: 5 h y 51 m
- Versión completa
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General4.5 out of 5 stars 786
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Narración:4.5 out of 5 stars 677
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Historia4.5 out of 5 stars 674
In The Myth of the Nice Girl, Fran Hauser deconstructs the negative perception of "niceness" that many women struggle with in the business world. If women are nice, they are seen as weak and ineffective, but if they are tough, they are labeled a bitch. Hauser proves that women don't have to sacrifice their values or hide their authentic personalities to be successful.
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3 out of 5 stars
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meeeh
- De Cindy blunt en 12-04-18
De: Fran Hauser, y otros
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Book Yourself Solid, Third Edition
- The Fastest, Easiest, and Most Reliable System for Getting More Clients Than You Can Handle Even if You Hate Marketing and Selling
- De: Michael Port
- Narrado por: Michael Port
- Duración: 9 h y 54 m
- Versión completa
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General4.5 out of 5 stars 195
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Narración:5 out of 5 stars 171
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Historia4.5 out of 5 stars 172
Book Yourself Solid has been one of the most popular marketing guides in the world for service-based businesses since its initial release in 2006. This new third edition includes updated and expanded strategies, techniques, and skills to help you get more clients and increase your take-home profits.
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5 out of 5 stars
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One of the best.
- De Amazon Customer en 02-02-19
De: Michael Port
Lo que los oyentes dicen sobre Extraordinary PR, Ordinary Budget
Calificaciones medias de los clientesReseñas - Selecciona las pestañas a continuación para cambiar el origen de las reseñas.
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Total2 out of 5 stars
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Ejecución2 out of 5 stars
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Historia2 out of 5 stars
- Matt LaClear
- 09-21-17
Political Digs Got Annoying by Chapter 3
This book reads more like a Republicans are evil hit piece than it does a PR book.
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