Erich Fromm

Pioneers of Human Behaviour: Erich Fromm
A Gateway to His Life, Theories, and Legacy

Erich Fromm asked a timeless question: what does it mean to be truly free—and how do we use that freedom to love and live well? A psychoanalyst, philosopher, and social critic, Fromm bridged Freud’s insights with a humanistic vision of responsibility, creativity, and care. From Escape from Freedom to The Art of Loving, his ideas show why people conform, how love works as a disciplined practice, and what it takes to live authentically in a mass culture.

In this concise, accessible guide you’ll discover:

• Fromm’s life story and formative influences—from Frankfurt to the Frankfurt School to his later years in Mexico

• His humanistic psychoanalysis: freedom, love, productive orientation, and the “marketing personality”

• Key works explained in plain language: Escape from Freedom, The Art of Loving, The Sane Society, To Have or To Be?

• How his ideas illuminate today’s issues—consumerism, social media, authority, and belonging

• A balanced look at critiques of Fromm’s approach

• Practical ways to apply his insights in relationships, work, and civic life

Whether you’re a student, therapist, educator, or curious reader, this volume offers a clear pathway into one of the 20th century’s most humane and relevant thinkers.

The Pioneers of Human Behaviour series distils psychology’s greatest minds into engaging, high-impact guides designed to inspire, inform, and endure.