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Conceptos básicos de analítica web (Narración en Castellano) [Basic Concepts of Web Analytics]
- Narrado por: Juan Arenas
- Duración: 7 m
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Conceptos básicos de analítica web (Narración en Castellano) [Basic Concepts of Web Analytics]
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Resumen del Editor
La analítica web es fundamental para que una organización pueda comprender a su público y hacer un seguimiento de sus objetivos. Todos sabemos que cuando navegamos por la web, dejamos atrás información sobre quiénes somos. Sin embargo, el alcance y los detalles de esta información son generalmente desconocidos para los visitantes, y la forma en que esta información compartida se relaciona con la protección de la privacidad es a menudo mal entendida. Aunque la mayoría de los datos recogidos en estas situaciones son generalmente anónimos, siguen siendo extremadamente valiosos.
Please note: This audiobook is in Castilian Spanish.
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Buen contenido básico
Este material tiene buena información, aunque si voy a discrepar en uno de sus puntos en cuanto al análisis de datos se refiere, y es que las “Keywords” también llamadas palabras llave, ya casi no se usan, de hecho Google dejo de indexar sus sitios web con este método tiempo atrás ya que algunos webmaster, ponían una cantidad excesiva de estas Keyswords invisibles al público para tener un mayor número de palabras buscadas y salir en el primer lugar del buscador, por ende, ese método ya ha quedado obsoleto y de implementarlo realmente sería una pérdida de tiempo y esfuerzo que hoy por hoy en el desarrollo tecnológico no nos podemos permitir.
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