Bulls and Bears

10 Stock Market Terms Explained Simply (Business and Finance)

De: Tharn Elwett

Narrado por: Chad Ziegler

Confused by the stock market? You’re not alone — but you don’t have to stay that way.

Bulls and Bears is your plain-English guide to understanding the stock market without the jargon, the stress, or the headache. Whether you’ve just downloaded your first investing app, are thinking about saving for retirement, or simply want to make sense of what the financial news is saying, this book is for you.

In ten clear and conversational chapters, Tharn Elwett walks you through the essential terms that unlock how markets work. You’ll learn what a bull market really means (and why it’s not about animals), why diversification can protect your money like a good raincoat, and how IPOs, dividends, and ETFs might already be part of your financial life without you even realising it.

Forget the fluff. There are no formulas here, no insider language, and no lectures. Instead, you’ll find real-world metaphors, everyday examples, and light touches of humour that make the financial world not only understandable — but surprisingly engaging. Ever wonder why people panic during “market volatility”? Or what it means when a company is a “blue-chip”? Or how bear traps and bull traps trick investors into losing money? You’ll find those answers here.

This book is ideal for:

• Beginners who want to feel more confident with their money.
• Students, side-hustlers, and curious listeners looking for financial literacy.
• Anyone tired of feeling shut out of the conversation when it comes to investing.

Inside, you’ll discover:

• What makes the market “tick” (and what it means when it doesn’t).
• Why understanding just ten terms can unlock years of investment confidence.

©2025 Deep Vision Media t/a Zentara UK (P)2025 Deep Vision Media t/a Zentara UK

Finally, the jargon is gone

This book is a fantastic, plain-English guide for beginners. I used to be confused by every financial news report, but the conversational chapters and lack of formulas made the key terms like bulls and bears truly click. A huge confidence booster for my first investing app.

Unlocks the market

A genuinely great entry point for anyone confused by the stock market. It breaks down the 'why' behind terms like 'blue-chip' and 'IPOs' without any condescension. I appreciated the touches of humor and the focus on what truly makes the market tick. Five stars for clarity and engagement.

Perfect Introduction for Beginners

As someone who just started dabbling with investing apps, I found this book incredibly approachable. The chapters are short, engaging, and cover the essential building blocks of financial literacy. I especially appreciated the explanation of bull and bear markets—it cleared up years of confusion for me. The style is conversational and even humorous at times, which makes learning about finance far less intimidating. I now feel more confident managing my money and even talking to friends about investing without feeling left out.

Clear, Engaging, and Practical

This book removes the intimidation factor from investing. The conversational tone, light humor, and real-world metaphors make learning about bull and bear markets, diversification, and blue-chip stocks surprisingly enjoyable. I now understand market volatility and feel prepared to make smarter financial decisions.

Financial Literacy at Its Best

Bulls and Bears is a true gem for those wanting to improve their money knowledge. The explanations are crystal clear, and the examples feel real and relatable. Elwett’s writing demystifies the market while keeping it interesting. Ziegler’s narration enhances the clarity and makes the material stick. It’s an audiobook I’ll definitely recommend to others.